Thrilled to be a part of this great piece on the ever growing opportunity in the globalization of J-Pop. I could not be more excited for what the future holds for Handcraft Entertainment and the J-pop music genre. Thanks to Glenn Peoples at @billboard!
https://t.co/kCccf0naYt
@phil_hellmuth@michaelafrick Congrats fellas! Mike has had this magical touch and positive energy since I have known him when we were kids, that I know will bring JPOP to where it belongs!
🚀🎉💪🏻
Congrats Handcraft Entertainment and @michaelafrick! Let’s bring JPOP to the world! #POSITIVITY
Handcraft Entertainment Raises $1M to Expand J-Pop Worldwide https://t.co/bFyGq5r6Ro
Pre-save Hana’s new song!
By Hana, w help from HandCraft Entertainment, and its CEO/Founder/Song Writer/Rock Star @michaelafrick#POSITIVITY
https://t.co/jSZKTUPcQe
Extremely proud to have put together this show with my team for our artist @annaayaofficial . She was electric and owned the stage. Seeing her on the Jumbotron at @Dodgers Stadium was humbling and very rewarding.
Thank you to everyone involved at @handcraftent and the Dodgers!
Fun to watch Anna Aya climb the charts! W two music OG’s behind her: Louis Bell writing, and Michael Africk (CEO of Handcraft Entertainment—I’m investor and Advisor). Bell is first songwriter to have 8 RIAA diamond certified singles. Check out: “Hit Me w Your Love” #POSITIVITY
Our “Handcraft Entertainment” artist Anna Aya’s new song is out and made the best new music list! Check out “Hit Me With Your Love.” I am a proud Advisor to—and investor in—Handcraft. Our CEO @michaelafrick and team helped Anna crush it #POSITIVITY
https://t.co/XuFIRCKtug
HOT off 🔥🔥 the press! Brand new song “Hit Me With Your Love” (it is not even released yet!): from today’s video shoot in LA w Anna Aya! I can’t wait to see the final product! Anna is w Hand Craft Ent. (I am proud investor and Advisor), great song @MichaelAfrick#POSITIVITY
Phil the Company Advisor: I have now signed deals w 23 companies (23!) to be an Official “Advisor.” 21 of those deals were w startups. I am usually paid around 2% (2 points) of the company. Here is how I do it:
My “Right place, right time” undefined Advisor role: in 22 cases I made one key introduction that changed the course—at least a little bit, sometimes a lot—of the company. Thus, I earned my points!! These intros are usually unpredictable, and come from my vast network.
My defined Advisor role: I work 10 hours a year (one hour per month over 10 months), I help w strategic vision, raising money from non-VCs (huge for startups!), raising money from world’s biggest VCs, and I provide connections to pro athletes, celebrities, and the worlds most successful businessman.
My process:
1.) I take a call from a Founder/CEO—who usually comes to me because another Founder that I Advise recommended hiring me
2.) One week later, a take second call
3.) One week later: if I believe in the vision, and more importantly if I believe the CEO can pulI off that vision—I need to know the CEO is all in on 70 hour work weeks and is smart enough to pivot—then we come to terms on an Advisor Deal (1% to 3% of the company).
4.) in 95% of the cases I will invest my own cash into the deal.
5.) immediately after I sign the Advisor deal, I connect the Founder to at least 8 private investors.
6.) when the time is right I connect the CEO to 3-4 VC’s Firms.
I only talk to the Founder/CEO’s. They can share everything w me—the good and the bad—and when it is good news, then I can be the cheerleader that their family and friends cannot be (it is hard and a little weird for them to share big successes w family and friends, think about THAT dynamic…). I can pat them on the back and remind them that there is still a long ways to go, like, “Great job raising making that sale, I am proud of you. But, keep your head down we have miles to go before you can sleep!”