Michael Belgravi

[Michael Belgravi @michaelbelgravi]

@nimbusreach facts

[Michael Belgravi @michaelbelgravi]

How to actually scale with dating app traffic:

-Understand and Eliminate all causes of diminishing returns: You need to figure out how to add more models and not run into diminishing returns on revenue

[Michael Belgravi @michaelbelgravi]

Criteria for which dating app you pick for marketing and why it matters:

-You need a dating app with a growing userbase/active marketing push behind it. If its a stagnant userbase, sooner or later everyone on the app will have seen your model and diminishing returns will start to set in.

-With a growing userbase, where app is acquiring new men, there are always fresh faces/leads to sell to, hence cash flow won't be as affected

[Michael Belgravi @michaelbelgravi]

Why OFM is the easiest business model out there:

-Can outsource virtually every aspect of it: marketing, chatting, handling model relations

-very small to zero barrier to entry: cost of model acquisition if needed

-just posting on lG reels daily with a link in bio is already a form of traffic generation

[Michael Belgravi @michaelbelgravi]

What to pay your VAs:

- I’ve paid VAs as low as 0.75 USD/hr and have seen some willing to work at 0.3-0.5 USD/hr, hint-fucking Venezuela is where it’s at for cheap ass labor

[Michael Belgravi @michaelbelgravi]

How to minimize violations via chatting but still reap good $

- running meet up script earns you a lot of $ but can risk violations on the OF account

- teach your chatters how to use colloquial terms and expressions to avoid violations but still carry the message across to the sub

- instead of yes say ‘bet’ to agree to a m33t, etc etc

[Michael Belgravi @michaelbelgravi]

Why you shouldn’t trust chatting agencies:

If someone put a gun to your head and said do you know to a certainty that the fucks behind the chatting agency are really using ‘T1’ chatters - you’d probably say no

it’s all smoke and mirrors, and they scalp prices way too high I’ve seen 35% cuts even.

Internalize the chatting aspect of OFM and pay your chatters the way you wanna pay em

[Michael Belgravi @michaelbelgravi]

Why I pick bumble over tinder:

-non-match group DA, lower cybersec

-easy as fuck to funnel

-not as much young hook up college kids without $, therefore there is a better quality demographic (older guys)

[Michael Belgravi @michaelbelgravi]

Api bots vs manual VA creation for dating app traffic in OFM:

API-

The good: Insane output -can pump out tens of thousands of accounts a day, very little to zero cost, just cost of proxy & sms/email used for sign up, has swipe and match functionality

The bad: Requires skill to develop and maintain

VA-

The good: real-human creation, impossible to patch, more customizability of what you want them to do without requiring complex code

The bad: costs are usually 10 - 100x higher, limited output, need to train

[Michael Belgravi @michaelbelgravi]

What model races to run for dating app traffic ranked top to bottom:

-Americanized girl next door latinas:
Attractive, come across as attainable, lots of appeal/demand from all races of men, cheap model lead and maintenance, there are large hispanic women living in the us so it makes sense

-Whites:
Attractive, matches well with usa location, not as attainable, expensive model lead and maintenance,

-Asians:
Still somewhat attractive, come across as attainable, hard to find model leads, usually skinny/not as curvy as latinas/whites

-Blacks:
Sill somewhat attractive, usually curvy, however, does not appeal to all races of men so alot of the market is missed out on

[Michael Belgravi @michaelbelgravi]

Paid vs FTL for dating app traffic:

-FTL, large volume, chatters get fatigued, but v good chatting can still pull a good 10 - 15 USD avg LTV per FTL sub

-Paid, less volume, chatters less fatigued so a higher quality of chatting, earn $ off of the initial subscription and renew

[Michael Belgravi @michaelbelgravi]

What not to do when running dating apps as a traffic source

-funnel usa traffic to a public instagram page of the model that clearly shows she isn't in the us/city the guy found her on the dating app

-funnel usa traffic to a snapchat account that shows her live location. Do not share live location or you won't be able to run it blackhat i.e. market in multiple usa cities at once

[Michael Belgravi @michaelbelgravi]

Which banking method to use in the ofm space ranked top to bottom and why

-skrill: goated, easy to bypass kyc for both ID and addy, and they only take 2%, money arrives in 2 - 3 hrs, supports crypto withdrawal

-pagomundo + pagos247 combo: they bypass kyc for you, but they take 3.5%, and the money arrives in a few days

-paxum: model has partial access, needs to approve sign-ins

-cosmo: pure aids support team

[Michael Belgravi @michaelbelgravi]

what to spend time doing in the ofm space to make more $:

-scaling existing traffic sources

-figuring out other traffic sources

-improving quality of chatting

[Michael Belgravi @michaelbelgravi]

What not to spend time doing in the ofm space:

-doing any task you could outsource to a trusted VA

-engaging in non-business related convo with any of your models, especially if they aren't your top-earners

[Michael Belgravi @michaelbelgravi]

Which dating apps earn you the most $ for ofm, in terms of average LTV per paid sub, ranked top to bottom:

-bumble
-feeld
-hinge
-tinder
-okcupid

etc...