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What should retailers be focusing on for 2023? From automation to privacy, omnichannel and sustainability, our very own own Harmony Murphy, Google Retail Head sat down with with Chris Dawson, editor at ChannelX, to give her predictions for the coming year https://t.co/TnLuH68WVR
First-party data is key to brand success in a cookie-less world (one that’s fast approaching). Here’s a great read from three leading agencies on what brands should prioritise on a privacy-first web. #data#marketing#privacy https://t.co/YWQ5wHHiEi
How will brands market to consumers in 2032? We gathered industry leaders to find out the answer. Their responses 👉 give customers control, focus on brand values, and build trust by storing data responsibly. Learn more here: https://t.co/v40MqoAv3Y
Meet the #HeroesDeLasPymes 2022 🏆 J.M.Robres S.L, Rincón de Cuero, WannaRO, La Chata Merengüela & Koala Rabioso Genderless Streetwear. 🏅 And their nominators: Mayte Centelles, Isa Gómez Lobato, Cristina Paniagua, Cristina Rodríguez & Ian van Melis. 👇 https://t.co/iqvHbtyncG
Can you remember what marketing looked like in 2012? Let us remind you - online video advertising was just emerging, VR was in its infancy, and some Gen-Zers were still in nappies. The world has changed a lot in the last decade - and so has marketing. https://t.co/OVXrq4jBUh
What links formal attire, fish pans, vegetarian food, and school bags? According to our Global Market Insights team, it’s consumers, with these items ranking among the top search queries on Google between June and August. Find out what this means for you. https://t.co/tKK2KAShJF
Curious about what Gen Z is watching on @YouTube? Learn how people 25 and under are using the platform to relieve tension and anxiety below. https://t.co/zMzBwmLMG9
Global disruptions are contributing to inflation and a potential recession, and in Think with Google's briefing this month, experts in our Ads Research & Insights team are seeing consumers prepare for the worst. See our findings here 👇 https://t.co/ksnTUvSCbG
"Do you have a short attention spa...?
Well, Gen Z doesn't! Our latest insights found they are driving a trend for long-form content such as fan culture and video essays on YouTube. Find out what this means for your brand and marketing strategy. 👇 https://t.co/xvV6MOEYfc
Kick back, and stick on YouTube! 📹 For Gen Z, this is the way to relax. 83% have watched YouTube videos to watch soothing content, such as ASMR videos. We delve into these insights from new Gen Z research and explain how brands can connect with them. https://t.co/YkD1wKpJr6
How viewers experience @YouTube in their living room is changing with our latest feature. Check out how you can connect your iOS or Android phone directly to your TV to enjoy your favorite content all from the big screen below. https://t.co/EI3QIwol7I
Alcuni analisti incolpano la Nato e l’occidente per l’aggressione russa all’Ucraina, ma nei discorsi di Putin la volontà espansionistica c’era da tempo. E noi non l'abbiamo ancora capito. L'opinione di Stathis N. Kalyvas. https://t.co/naTqb981eR