Ayomide Ekundayo

Building a life through words & creativity ✍🏽
Content marketing + storytelling 📈
Growth • Love • Self-development 🌱

[Ayomide Ekundayo @mideytalks]

@ChuksEmma947401 I’m interested pls

[Ayomide Ekundayo @mideytalks]

the more I’m convinced my job isn’t just to ask:

“How do I say this well?”

It’s also:

“What is this person actually trying to understand?”

Maybe that’s one of the highest forms of writing:

making someone feel understood before you ever try to make them convinced.

[Ayomide Ekundayo @mideytalks]

I’m starting to think the best writers aren’t necessarily the ones with the best words.

They’re the ones who notice what other people struggle to put into words.

[Ayomide Ekundayo @mideytalks]

Because you can write something grammatically perfect, beautifully structured and technically persuasive…

and still completely miss the person reading it.

The sentence can be correct, yet the message can still be wrong.

So the more I learn about writing,

[Ayomide Ekundayo @mideytalks]

SEO gets you seen.

What happens after the click is what determines whether that visibility actually matters.

[Ayomide Ekundayo @mideytalks]

If someone asked me, “Mide, what is SEO?”

I’d say:

I used to think SEO was simple:

Get to the top of Google.

But the more I learn about marketing, the more I realise that ranking is only part of the job.

🧵

[Ayomide Ekundayo @mideytalks]

Getting people to your website is one thing.

Getting the right people there, giving them what they came for, earning their trust, and moving them toward action?

That’s a different game.

And honestly, that’s the part of SEO I find really interesting.

[Ayomide Ekundayo @mideytalks]

I think:

“What does my audience need to hear?”

Because copy isn’t really about you having something to say.

It’s about finding the right words to make your audience care.

And honestly?

That’s what makes copy so interesting to me.

[Ayomide Ekundayo @mideytalks]

If someone asked me, “Mide, what is copy?”

I’d say:

Copy is basically the words you use to make someone feel something, think something, or do something.

And no, copy isn’t just “good writing.”

Because you can write beautifully and still have terrible copy.

[Ayomide Ekundayo @mideytalks]

That next step could be:

Buy.

Click.

Sign up.

Book.

Read.

Whatever the goal is.

So when I think about copy, I don’t just think:

“What do I want to say?”