Mike Behan, Ph.D.

Associate Professor-Chair, Dahl School of Business. Viterbo University. Husband, Father, and still Rugby Player.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351...6 variables in the external marketing environment. Also why are they important to know regarding marketing strategy?

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Shockingly we WILL have class tomorrow morning even though it appears it will snow in Wisconsin...what?

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351...8 steps of strategic market planning...know it.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351...be prepared for class tomorrow. Create, communicate, and delivery a message of value. Price, product, promotion, place.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Remember the two questions for Tuesday...Create, Communicate, and Delivery a Message of VALUE and 4 p's.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351...exam scores posted...pretty good :)

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Ch. 9 Quiz...know the four threats to marketing research

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-scores updated...read ch. 9 for Tuesday.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Know the three parts needed to have a sustainable comp. adv. Also what is the purpose of a marketing plan.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 352-final grades posted to vitnet. enjoy ur summer.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351 final grades sent to vitnet...enjoy your summer.

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351 Final Exam scores posted. E.C. was 51 (15+17+19)

[Mike Behan, Ph.D. @mikebehan1]

MKTG 352-Final paper (take home exam) has been posted with a rubric included...Cheerio-Mikey

[Mike Behan, Ph.D. @mikebehan1]

MKTG 352-Project grades posted. Nice work this morning...proud papa bear!

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351...had to redo review video for final...now uploaded if you care ;)

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Essay portion updated...

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-The m/c scores (40 pts, 2 pts per) have been posted. Thought you might like to see those separated from the essay...posted soon

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Video review posted. Ahhhh...#6 BOOM!

[Mike Behan, Ph.D. @mikebehan1]

MKTG 352-Ch. 9 on Tribes and Situational Influences...REVIEW

[Mike Behan, Ph.D. @mikebehan1]

MKTG 351-Thursday know stuff...communication model, promotional mix categories, purpose of promotion...