S.M🖊️

Founder @ / Strategic design & development for modern startups

[S.M🖊️ @minimumviableme]

I’m launching a premium design studio for startups that need to look sharper, clearer, and more credible online.

A website isn't enough. You need strategy to position a client as professional, making customers flock to them and solving a real problem.

https://t.co/GnGaQU1jw4

[S.M🖊️ @minimumviableme]

“Lazy load it” is too shallow for WebGL. On this project we made heavy visuals wait for idle time + viewport proximity, pause when the tab is hidden, unmount when far away, and skip entirely for reduced-motion or Save-Data users.

Performance is a priority.

[S.M🖊️ @minimumviableme]

A good landing page is a sales conversation turned into design.

Go for:
Problem -> Context -> Solution -> Proof -> Action.

[S.M🖊️ @minimumviableme]

I'm building a design studio from scratch. The goal: premium websites, brands, and product interfaces for MODERN startups that care about quality. I’ll share the work, the process, and the lessons publicly!

https://t.co/GnGaQU1jw4

[S.M🖊️ @minimumviableme]

The main takeaway:

A broad AI offer needs sequencing.

Promise. Outcomes. Proof. Services. Work. Process. Trust. Objections. Contact.

Full case study on the Pyxis blog:
https://t.co/AkpPdDxEe8

[S.M🖊️ @minimumviableme]

I'm sharing everything for this case study.

We built a modern site for our client, "Evexa", to make their broad AI offer easier to understand.

They do:
- AI assistants
- RAG/search
- Automation
- Platforms
- Web/mobile
- Branding

How we built them the perfect solution:

[S.M🖊️ @minimumviableme]

The final sections answer buyer doubts.

Why Evexa:
- business-led AI
- custom systems that can evolve
- clear ownership and support

Then testimonials, FAQ, and a qualified consultation form turn interest into a better first brief.

[S.M🖊️ @minimumviableme]

Some of our recent branding work 🤩

[S.M🖊️ @minimumviableme]

Every day building my design & dev studio teaches me the same thing:

Good work hidden in a folder does nothing. Distribution is an unavoidable part of the process.

[S.M🖊️ @minimumviableme]

@juiceboy_of_abj Sure but also I don't see how building in public hurts. You can win either way if the product is good enough, and if building in public helps you stay consistent, and helps build a following as a bonus then why not?

[S.M🖊️ @minimumviableme]

"Interact with other posts to grow" but all the posts I see are generic engagement bait

There's a million identical posts like "Let's connect!" or "What are you building today?", it feels so fake. It's hard to want to interact unless a post feels genuine. BE GENUINE!

[S.M🖊️ @minimumviableme]

Stock images, graphic design elements, screenshots of inspo, experimentation, so much going on in the same place

[S.M🖊️ @minimumviableme]

Currently working on a huge client project and I had to pause and admire how messy and full of assets the Figma assets file has become

[S.M🖊️ @minimumviableme]

I share practical tips for building premium, effective websites. Follow for more, or DM me/ visit https://t.co/GnGaQU1jw4 if you want guidance with yours.

[S.M🖊️ @minimumviableme]

Basic on-site SEO checklist I use before shipping a startup website.

Simple stuff, but it catches a lot of preventable search problems.

Bookmark this for your next page audit:

[S.M🖊️ @minimumviableme]

Quick audit rule:

Every important page should have a unique title, unique description, clear heading structure, and local contact details when relevant.

Basic SEO is mostly clarity + consistency.