BAXTER ID at this year's Salone del Mobile sets new luxury design standards. Powered by @
MIOO Technology, it redefines the luxury experience, ensuring authenticity and offering exclusive consumer engagement. #BAXTERID#designweek2024#digitalidentity#miootech
Icons Are Made to Endure. With MIOO, every product becomes an icon with a verifiable Digital Identity. Authentic, traceable, and protected for the long run. Learn more at π https://t.co/BBvwwJIEfp
@hedera#hellofuture
True icons are more than physical. MIOO gives products a secure Digital Identity that ensures provenance, compliance, and ongoing customer connection. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
Fashion moves fast. Compliance, authenticity, and post-sale engagement canβt fall behind. MIOO connects products to digital value with enterprise-ready infrastructure. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
Luxury is no longer just physical. MIOO connects each product to its own Digital Passport, making compliance, authenticity, and post-sale activation part of the brand experience. Learn more at π https://t.co/BBvwwJI6pR
Transparency is no longer optional. Build clarity into every product with verifiable digital identity. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
What if every product could verify its own story?
MIOO enables brands to embed secure, scalable digital identities into their products, ensuring trust and regulation readiness across every step of the lifecycle. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
Style moves. So does data. MIOO helps fashion and luxury brands integrate digital identities that protect authenticity, power post-sale intelligence, and align with ESG and ESPR goals. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
Luxury evolves. What defines value today is not just craftsmanship, but the intelligence embedded within. MIOO enables brands to future-proof their collections with verifiable identities. Learn more at π https://t.co/BBvwwJI6pR
@hedera#hellofuture
True exclusivity is traceable. MIOO transforms physical goods into transparent assets across supply chains and beyond. Learn more at π https://t.co/BBvwwJIEfp
@hedera#hellofuture
MIOO enables luxury brands to embed authenticity, compliance, and post-sale engagement into every product. Digital Product Passports unlock secure, scalable value across the lifecycle. Learn more at π https://t.co/BBvwwJIEfp
@hedera#hellofuture
High-value collectibles require more than physical assurance. MIOO Technology delivers verified digital records that preserve authenticity, highlight attributes, and reinforce long-term brand and collector confidence.
π https://t.co/BBvwwJI6pR
Collectibles are evolving. MIOO Technology authenticates limited-edition merchandise with permanent ownership and provenance records, turning cultural value into market-ready assets. π https://t.co/BBvwwJI6pR
@hedera#hellofuture
After a year dedicated to art, fashion, music and design, WUF returned to Basel to turn the spotlight on printed matter. With Celebrating Paper, we explored the book, the page and the editorial object as spaces of reflection, memory and form. Installations, catalogs and hybrid publications shaped a two-day dialogue at the Lounge on the 30th floor of Messe Basel, inside Bar Rouge.
Thank you to the artists, editors and publishers who joined us in Basel:
@andreabonac, Enrico Rassu, @MrQuandomai, @GianluigiColin, @JesseDraxler, Paul Sears, @skygolpe , Giovanni Termini, Jacopo Benassi, @ErrisHuigens, Eegijl Moor
Publishers displayed: Franco Maria Ricci, @TASCHEN, Skira, @phaidonpress, Marsilio, @Rizzoli_Books, @ElectaEditore , @gruppomondadori , Maretti Manfredi Edizioni, @MudecMi, @FORMAEDIZIONI
Location: Bar Rouge, Messe Basel
Official Media Partner: @Corriere della Sera
Presenting Partners: @MiooTech, @prntdstudio, Valuart, @fakewhale_xyz, PCM Studio
Special thanks to @albinoarmani607 and 1 Attimo In Forma
Discover more on https://t.co/wbZxXIEOaj
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LinkedIn: https://t.co/ZiWHJzrUwo
#WUF #WUFBasel2025 #CelebratingPaper #WeUnderstandTheFuture
On June 17, WUF Basel 2025 Celebrating Paper opened on the 30th floor of Messe Basel inside Bar Rouge. Between city views and printed matter, @JesseDraxler's U&Air Basel installation floated above the Lounge, setting the tone for two days of reflection on the power of print. Enrico Rassu presented Don't Call Me Fotografo, a project that reclaims the act of looking through raw and personal imagery.
Thank you to all the artists and editors who joined us in Basel: @andreabonac , Enrico Rassu, @MrQuandomai , Franco Maria Ricci Editore, @GianluigiColin, Jesse Draxler, Paul Sears, @skygolpe
Official Media Partner: @Corriere
Presenting Partners: @MiooTech, @prntdstudio , @valuartdotcom, @fakewhale_xyz , PCM Studio
#WUF #WUFBasel2025 #CelebratingPaper #WeUnderstandTheFuture