Michael John

CEO and Founder of LOOP® → @followloop. Obsessed with creative culture, sharp minds and all things internet. Member of the @awwwards jury.

[LOOP ® @followloop]

Behind the scenes of Porsche’s holiday movie. Concept by LOOP®. Pure animation magic by Parallel Studio. Handcrafted, detail-obsessed, and full of things only real Porsche people will spot.

[Michael John @mj_loop]

"Amid the endless scroll of brand drops and moodboard aesthetics, there is one word more feared than 'outdated' — Loser." https://t.co/sDee08Axl3 via @JNaePhillips

[Michael John @mj_loop]

Conversational AI will reshape shopping. And shopping will reshape Conversational AI. https://t.co/UmpX2jzaYz

[LOOP ® @followloop]

Bringing PrimaLoft® to life in every scroll — a social playbook and content system just as dynamic as the outdoors. LOOP for @primaloft.

[LOOP ® @followloop]

Here’s to pioneering new frontiers in AI video production. We’ve stamped and signed a collaborative partnership with @runwayml, the leading AI video technology provider.

[LOOP ® @followloop]

Scoop is on! 🍴 Staff your agency with a chef, and serve the dishes at the cost of ingredients. 🤝 Breakfast, snacks, lunch and lemonades — here’s to Scoop inside our Salzburg HQ.

[Michael John @mj_loop]

There‘ll be an incredible need for that 1%.

[Jeremiah Owyang @jowyang]

Not surprised.

A new study by the University of Arkansas pitted 151 humans against ChatGPT-4 in three tests designed to measure divergent thinking, which is considered to be an indicator of creative thought. Not a single human won.

[Michael John @mj_loop]

„So no one told us the internet was gonna be this way.“ https://t.co/12EbG2KaUq

[Michael John @mj_loop]

„This would also likely explain why TikTok is suddenly trying to pivot to, well, everything under the sun. Long-form content, e-commerce and even a proper search engine.“

[Michael John @mj_loop]

Turns out, TikTok is less GenZ than we thought. Almost 40% of TikTok users are in their 30s and 40s. https://t.co/m3vODQ72IU via @broderick

[LOOP ® @followloop]

Here’s to a first glimpse into our global work for SENSAI — bringing the essence of this remarkable brand to life.

[Michael John @mj_loop]

„Not a good email machine“ — Steve Ballmer’s reaction to the launch of the iPhone in 2007.

[LOOP ® @followloop]

F1 cars and browser windows in the parking lots — some Apple Vision Pro scenes around our HQ. #AppleVisionPro

[Michael John @mj_loop]

With Apple Vision Pro, you can set up screens outside your house that even change look with the weather. ☁️ #AppleVisionPro

[LOOP ® @followloop]

Bringing the most passionate football culture to life to celebrate PUMA’s official partnership with CAF and AFCON 2024. #afcon2024 @pumafootball

[Michael John @mj_loop]

Clicks brings a fair amount of BlackBerry vibes to your iPhone. https://t.co/IiwXEnq1h1

[Michael John @mj_loop]

„We unintentionally created a monster. A beautiful one, though.” — About the rapid rise of virtual influencers. https://t.co/oXiGLKFyEe

[Michael John @mj_loop]

Selfies as e-commerce photos is the one piece of internet culture you need to see today. via @orenmeetsworld

[LOOP ® @followloop]

When @Porsche calls us to LA, we deliver. 🤝 Dua Lipa x Porsche — by LOOP‘s production team.