Friday Ad Creative Round Up!
Here's my top 3 favorite ads for clients this week, and why I think they will perform well! ⤵️
#1 BlendJet - It uses one of my favorite hooks "Things I Found Online I Can't Live Without Part ___"
Things you need for a successful TikTok ad:
- Voiceover
- Interesting hook
- Call out "TIKTOK" in your ad
- Keep it under 30 seconds
- Great lighting
- Native text overlays
- Genuine reactions
So proud to be working with @drinkperfy on their TikTok ad launch! Our ads ROCK
After getting multiple 7-figure organic video views on TikTok here’s what I learnt about how to go viral on the platform.
THREAD 👇👇👇
#TikTok#TikTokviral
How to instantly elevate any Facebook/Instagram ad:
- Incorporate zooms
- Add a reverse transition
- Use a split-screen
- Add captions
- Speed up clips
3 TikTok Ad Hooks You Should Test:
#1 "POV"
In this ad below, we did "POV - You Realize You Only Have One Bottle Left"
But you could easily do this for almost any product
POV - You Realize You're Out Of _______
The 3 threads you'll receive are:
1. How to make 30% more revenue without dropping a single penny on paid ads
2. How to crush email marketing without using discounts
3. The 20 Commandments of Email Marketing
Customers don't care what your brand story means to you.
They care what it means to them.
To tell an effective brand story...
➡️ How your origin reflects your values
↪️ How your values inform your product
↪️ How your product improves their lives
Caring what other people think takes up WAY more mental space for you than them.
We over-index on this when, in reality, people are so consumed with their own stuff.
Stop worrying what people will think.
#5 Share Your MVP’s
Every time you produce a product or idea, more come back ten-fold.
So don’t make it perfect, make it done. Then let the market decide.
#4 Ideas Strongly Stated & Loosely Held
Having a strong opinion is the mark of intellect but having the ability to change it is the mark of true intelligence.
Only politicians hold one stance forever for fear of flip-flopping, we mortals do better to constantly experiment.
#2 The Controversy & Conformity Conundrum
There is a spectrum where controversies and conformity sit on two ends of the line. More conformity = less controversial
And yet, most of the wins in life land on the edge of controversy
Choose your controversy wisely, but choose it
By now you may've heard a story or two from someone you know who has been earning crazy yield by staking, farming or quitting their day job to flip NFT's.
You may be wondering what the hell this means and where do you even begin?
Here's a guide to making those first steps