Zenkohub uses shoppable video to answer questions before shoppers have to ask them.
Seeing the product in action creates confidence that photos and copy alone can't always deliver.
A simple addition that makes the PDP feel far more informative and engaging.
Where should you place shoppable video on your PDP?
Our data says: just above the reviews section.
That's where shoppers are looking for validation—and where customer videos tend to have the biggest impact.
Great content matters. Placement does too.
One thing we like about this Maraux setup is where the content lives.
Instead of hiding customer videos deep in the shopping journey, they place a shoppable video carousel directly on the homepage.
For a fashion brand, that makes a lot of sense.
“Everything I was looking for.”
Hard to ask for a better review than that.
Quick setup, friendly support, and a product that does exactly what it promises.
Thanks to the NattNatt team for the kind words.
Our new Email Embed feature is wild.
Adding videos to emails has always been a mess. By the time you've compressed the video enough for email, it ends up looking blurry and pixelated.
Our Email Embed feature turns your video into a email-ready GIF that doesn't look like shit.
Plus you can push the video right to your Klaviyo account.
Cyclowax uses a featured video layout where the centre video is larger, creating a really strong focal point on the page.
For a category like cycling maintenance, video makes a huge difference too. Customers want to see the process, application, and real-world use before buying.
A lot of customer content tools make every storefront feel the same.
RUIE wanted something that felt more authentic to their brand and that’s exactly what stood out in their review.
Social proof works best when it feels natural, not generic.
One thing we hear all the time from merchants trying video apps:
“They’re either too complicated, too clunky, or impossible to style properly.”
That’s why this review from RARA Boutique stood out.
Thank you Rara Boutique 🙏
One thing we’ve learned building Moast:
The best setup is rarely the most complicated one.
STAIT for Men us Moast to build a video experience that fit their store properly and that collaborative process is a huge part of what we care about.
You can tell a lot about a PDP by how quickly it answers your questions.
Cedora’s does it fast.
You land, you see the product in motion, you understand what it is, and you don’t have to go searching for context.
Everything’s right there, exactly where you need it.
@shopify
They explored a lot of UGC platforms.
Most came with a heavy price tag.
What stood out with Moast wasn’t just the flexibility—it was how simple it was to actually use.
Glad we could be that choice for ThruDark.
A merchant told us their videos weren’t showing up in LLMs.
Not a content problem, a structure problem.
So we fixed it.
Moast now auto-generates descriptions, transcripts, and alt text for every video and syncs it to your product data.
Boom, your content is now readable by AI
Most brands already have the content.
The challenge is actually using it well.
HumbleWorks is pulling in multiple videos, organising them into groups, and placing them exactly where they matter on their site.
No clutter. No friction. Just a smoother way to showcase content.
Sometimes less really is more.
Dead Clean keeps their product page simple, with just two videos:
A quick note from the founder
A clear breakdown of what you’re getting
That’s it.
No clutter. No overload. Just the right content shoppers need.
#shopify#ecommerce
This is one of our favorite kinds of reviews to receive.
Not just because of the 5 stars, but because it speaks to the full experience: fast setup, easy to use, and real support behind the scenes.
That’s the bar we’re aiming for!
Glad you had a good experience @StateBags
If you’ve been thinking about adding shoppable video to your store…
you’ve probably asked yourself if it's actually going to drive revenue.
Fair question.
Most brands don’t avoid shoppable video because they don’t believe in it, they just don’t have a clear way to evaluate it.
So we built a simple calculator.
Plug in your traffic, conversion rate, and a few assumptions, and it shows the potential impact based on your own store data before you install anything.
It’s a quick, low-risk way to understand if it’s worth exploring.
This is what a high-converting PDP actually looks like.
Not just reviews.
Not just product photos.
ENDU stacks trust (Trustpilot) with real product experience (shoppable video) so shoppers can decide faster—and buy with confidence.
Getting shoppable video live shouldn’t be complicated.
On Trend Beauty was able to roll it out quickly across their homepage and PDPs, making it easier to showcase products in a way that feels natural to how people shop today.
Really appreciate the kind words and the trust.
When it comes to beauty, seeing the product in action matters.
@LONDONTOWNUSA uses shoppable video to show how their products look, apply, and perform, giving shoppers a clearer sense of what they’re buying.
From discovery to checkout, all in one experience.
One of the fastest ways to improve a product page?
Show the product in action.
Boardsox uses shoppable video so customers can watch, explore, and add to cart directly from the video—creating a more interactive path to purchase.
#shopify