Email is not an audience building platform.
Email is not an audience building platform.
Email is not an audience building platform.
Email is not an audience building platform.
Email is not an audience building platform.
Who do you think about when you write?
Is it you?
Is it them?
When you think about yourself:
You'll try to look flawless, so you start to teach.
When you think about audiences:
You'll try to find their objections, so you start handling them.
Got the point?
Your testimonial screams:
• It's someone else's result
• It's photoshopped
• It's not real
No matter how true it is.
But... Skeptical is a sign of interest.
What most people do wrong here on X is...
They try to impress skeptical person, instead of handle their objections.
I always wanted to get jacked.
I watched all of the HOW-TO videos. Tried them.
Nothing works.
I became skeptical.
Then I saw one coach post his result on X. Curious, yet not ready to buy.
Sign up to his email.
Just to find another how-to content.
Lesson?
Most creators on X are gay.
They don't understand buyer gaze.
Not that being gay is bad.
It's just most of them are straight.
Post to attract buyers, not other creator.
@itsjulianpaul@earlytools Design wise, I love A. It's simple.
You talk to a solution aware people on your headline, it's maybe because -i asssume your marketing is all organic.
Am i right?