Monica | Dropshipping & Pinterest

[Monica | Dropshipping & Pinterest @monicaecom]

Black Friday ads were already running on Pinterest weeks before the actual weekend

I found three examples in @winninghunt from 2025

Charms Official launched its Pinterest ad on November 3

30% off everything with code (BLK30)

Mesonart followed on November 20

40% off wall art, with an additional promise of early delivery before the holiday rush

AYVA launched an ad on November 25

Up to 60% off bags, using a lifestyle angle built around winter outfits and everyday styling

Three different approaches to Black Friday

Here's how I'd use these examples to plan a Pinterest campaign

- Early November:

Introduce the offer and start testing which products attract interest

- Mid-November:

Show the products in use and explain why they're worth buying

- Black Friday week:

Bring the strongest product angles together with the actual discount and deadline

Inside WinningHunter, I'd search for Black Friday ads and compare their creation dates, creatives, offers and landing pages

I'd also check when each ad was last seen

The save counts don't establish which campaign generated more sales

But the ads give me concrete ideas for structuring a Black Friday campaign before spending money on creative production.

[Monica | Dropshipping & Pinterest @monicaecom]

I post results = 1k + impressions

I post tips how to achieve the results = 100 impressions

Nice✌🏻

[Monica | Dropshipping & Pinterest @monicaecom]

@EntireWLD New angles work better.

[Monica | Dropshipping & Pinterest @monicaecom]

Unpopular opinion:

Testing 50 creatives with the exact same angle isn’t really testing.

You’re just showing Pinterest the same idea 50 different ways.

Sometimes changing ONE selling angle does more than creating 20 new ads.

But hey, at least Canva is getting some attention. 🤭

[Monica | Dropshipping & Pinterest @monicaecom]

@drewcurry54 @ecomstam Hope this answers your question. 🫣

[Monica | Dropshipping & Pinterest @monicaecom]

£318,17 = $423,99 in a day.
Pinterest Ads ONLY.

Thanks @ecomstam ✌🏻

[Monica | Dropshipping & Pinterest @monicaecom]

4 Pinterest ads can tell you a lot about creative strategy

BUT comparing their save counts won't tell you which format converts better

Here's how I'd research image and video ads using @winninghunt

Open Pinterest Ads

Start with:

- Country: US
- Website: Shopify
- Language: English
- Niche: Home Decor
- Repins: 100+
- Post Creation Date: Same research window
- Last Seen Date: Same research window

Run one search for Images and another for Videos

Then compare the buying arguments behind the creatives

For example, four historical ads I found in WinningHunter:

Joybird: 5,170 saves

A bold-maximalist styling guide showing how to coordinate colors and patterns

Castlery: 3,699 saves

A coordinated bedroom showing how different furniture pieces work together.

WoodUpp: 26,721 saves

A home makeover built around acoustic wall panels

Stickwoll Tiles: 7,749 saves

A peel-and-stick kitchen update

I'd classify those ideas as:

Education
Complete look
Transformation
Installation

Then create an image and a video version of each relevant angle

Same product
Same buying argument
Same offer and landing page

That gives me a much cleaner comparison

I'd measure outbound CTR, add-to-cart rate, CPA and revenue per visitor

These historical examples don't all match the same country and date filters, so I wouldn't compare their save counts directly

Repins help me find creatives worth studying

My own conversion data tells me which format deserves more budget.

[Monica | Dropshipping & Pinterest @monicaecom]

“Dropshipping isn’t a real business.” 😆

Oh, right. Managing suppliers, spending money on ads, testing products, dealing with customers and handling refunds is just a cute little hobby.

Silly me, I forgot it’s only a real job if you work 9–5 and complain about Mondays.🤷🏻‍♀️

[Monica | Dropshipping & Pinterest @monicaecom]

Slowly scaling this new dropshipping store with Pinterest Ads. 🚀

Thanks to @ecomstam for the advices!

[Monica | Dropshipping & Pinterest @monicaecom]

If you want to study the actual Pinterest ads, here are the WinningHunter searches:

1- Ruggable
https://t.co/AIG61CfiBb

2- Negative Underwear
https://t.co/3RhiU0tO1y

3- Rhode
https://t.co/CiwQy30yoG

4- Quince
https://t.co/oCBdcnVwzU

[Monica | Dropshipping & Pinterest @monicaecom]

I found 4 Pinterest ads with over 51,000 saves
Here's what I'd steal from each

The one with the most saves isn't even a traditional product pitch

It's Ruggable teaching people what size rug belongs under their bed

25,743 saves

I'd steal that approach immediately!

Help someone make a decision, and your product gets a natural place in the conversation

Then there's Negative Underwear

23,060 saves on its Whipped Collection.

The idea I'd borrow? Make the customer imagine how the product feels before they own it

Rhode takes another approach

1,286 saves on a Highlight Milk ad built around a simple result: (glow)

And Quince?

1,114 saves on a creative that makes luxury feel more affordable.

Four completely different approaches

Found them while digging through @winninghunt

Makes me wonder how many Pinterest advertisers are changing their creatives without ever changing their actual selling angle.

[Monica | Dropshipping & Pinterest @monicaecom]

People still think Pinterest is just for wedding inspiration and banana bread recipes.

Please don’t tell them otherwise.

[Monica | Dropshipping & Pinterest @monicaecom]

Found a DENIM brand on @winninghunt

826K estimated monthly visits
WinningHunter estimates roughly $4.4M–$7.1M monthly revenue

Then I opened their Pinterest ads

One product:
34,969 saves
1,316 days running

That is the kind of rabbit hole I like
The product is interesting
The behavior around it is much more interesting.

[Monica | Dropshipping & Pinterest @monicaecom]

I might get hate for this, but…

Most people don’t need another Pinterest Ads strategy.

They need to get better at reading their own data.

Before testing another 10 creatives or launching a new campaign, figure out why your current ones aren’t working.

How often do you actually analyse your data before making changes?

[Monica | Dropshipping & Pinterest @monicaecom]

@ryoungwealth Thank you girl!

[Monica | Dropshipping & Pinterest @monicaecom]

At 20, dropshipping and Pinterest completely changed my life.

Things I once thought were out of reach became my reality. I’ve achieved more than I ever imagined, and I’m beyond grateful for how far I’ve come.

But the best part? I know this is just the beginning. I’m nowhere near done.

[Monica | Dropshipping & Pinterest @monicaecom]

@daveamsterdam20 I do general

[Monica | Dropshipping & Pinterest @monicaecom]

@ReignBenjis Shopify payments currently

[Monica | Dropshipping & Pinterest @monicaecom]

@EntireWLD I’d say both are good.

[Monica | Dropshipping & Pinterest @monicaecom]

Unpopular opinion about Pinterest Ads 👀

Not every profitable campaign deserves a bigger budget.

Sometimes scaling a campaign too aggressively is exactly what kills its performance.

Just because something works at $50/day doesn’t mean it’ll work the same at $200/day.

I’ve seen advertisers focus so much on scaling that they forget about profitability.

Would you rather scale fast and take the risk, or grow slowly and protect your ROAS?