Michael Sadicario

EVP Supply & Curation @Equativ working in Ad Tech w/ Agencies, Brands, Publishers and Curators. Commenting on #Media, #Programmatic, #Advertising, and #NYKnicks

[Michael Sadicario @MrSadi]

Curation is about understanding your audience so deeply that you don’t just deliver what’s available, but rather what’s relevant. https://t.co/xrfe890lyE

[Michael Sadicario @MrSadi]

Counting down to CES 2025 in January! 🥳
Programmatic advertising is evolving fast—let’s discuss what’s next for CTV, AI, and fan-favorite: Curation. DM me to book a meeting!
#CES2025 #ProgrammaticAdvertising

[Michael Sadicario @MrSadi]

With all the negative headlines about the publishing business, it's easy to think that the entire industry is in trouble. Not quite. This survey from September finds that 2/3s of publishers are profitable and 80% expect to grow next year. https://t.co/7ZvOSxDSIi

[Michael Sadicario @MrSadi]

🚀🚀🚀Nearly 90% of publishers now generate at least some revenue from programmatic advertising, and the proportion earning a significant share of their income through programmatic methods is on the rise. #growthindustry

https://t.co/Amr5VYIF4O

[Michael Sadicario @MrSadi]

🎢 Loving the M&A ride this time around. 🎢

"For ad tech, specifically, M&A volume was up 118% year-over-year and up 26% quarter-over-quarter." https://t.co/ifUgJi5JAr

[Michael Sadicario @MrSadi]

@AdtechGod Couldn’t agree more!!

[Michael Sadicario @MrSadi]

@Cassin75 @AppleTV Completely agree. Have you watched For All Mankind? A personal favorite of mine. Loot is also a very underrated comedy perfect for a quick watch!

[Michael Sadicario @MrSadi]

I envy daily commuters who can walk through NYC without rushing like you win points for arriving early.

[מיכל קוטלר-וונש | Michal Cotler-Wunsh @CotlerWunsh]

Never Again - is right NOW.

What I said at the UN - about current lethal strain of ever-mutating #antisemitism - that fuelled genocidal atrocities perpetrated by Hamas on 10/7, & responses that deny/justify/support/attack Jews around the world in their wake.

Silence is complicity.

#NeverAgainIsNow

[Michael Sadicario @MrSadi]

@DavidClinchNews @donie Here I was thinking that I was your special one-and-only Storyful alumni moment of the day..

[Michael Sadicario @MrSadi]

@DavidClinchNews Absolutely made my day!

[Michael Sadicario @MrSadi]

Proud of @bethbrav (Sadicario) for her cover story on Newsweek!! She works so hard as a mostly behind-the-scenes writer for publications and brands that it’s awesome to see her get that front page.

https://t.co/adpmFBAdec

[Michael Sadicario @MrSadi]

Enjoyed participating in a panel on #Attention today with @ANAmarketers and @AdelaideMetrics!! Thanks for allowing me to share my opinions on a stage with such esteemed industry friends/colleagues.

[Michael Sadicario @MrSadi]

Everyone is in Sales.
I’ve always personally been very proud of what I do (sell) and I’ve long given speeches and trainings to anyone who will listen about how selling is core to success and life. I never considered it an art form, but @Schwarzenegger just sold me!

[Tim Ferriss @tferriss]

“I realized then the importance of selling. That no matter what you have—if you have a podcast, if you have a movie, if you have a painting, if you have a car, a technology, a medicine, whatever it is—if people don’t know about it, you have nothing.”
— @Schwarzenegger

[New York Mets @Mets]

⚾️ ENTER FOR A CHANCE TO WIN ⚾️

To kick off Fan Appreciation Weekend, repost this to enter for a chance to win a trio of baseballs autographed by Pete Alonso, @You_Found_Nimmo and @JeffMcNeil805!

[Michael Sadicario @MrSadi]

The real questions are - (a) should I keep watching knowing there won’t be a 3rd season and (b) does this mean a Blood in the Garden @Herring_NBA series is less likely? The latter would be a damn shame!

[Ziggy_Sobotka @Ziggys_Duck]

It’s unfortunate that #WinningTime has been canceled after two seasons due to low ratings. There’s a narrative today on X (or Twitter… whatever, fuck you) that todays HBO execs (or Max.. whatever, fuck you) would have cancelled #TheWire after Season 2. A reminder-

Season 2 was the most watched season of #TheWire, averaging 3.71 million viewers per episode. The rest:

Season 1- 3.37 million
Season 4- 1.53 million
Season 3- 1.49 million
Season 5- 0.89 million
Source: Nielsen Media Research

[Michael Sadicario @MrSadi]

@walshjonwalsh Yes please and thank you

[Andrew Cassin @Cassin75]

Calling all brands, agencies, DSPs, and deities alike! @Anzu_io and @Equativ are hosting our 1st inaugural Game Night on July 11th! We are hosting a short panel with a tournament to follow! Register today and claim your spot to earn MarioKart glory!! https://t.co/4a2G9qI6GM

[Michael Sadicario @MrSadi]

@AdtechGod Oldie but a goodie - Circle of Influence: https://t.co/LlNREigDaM

[Michael Sadicario @MrSadi]

Just had to ask my @Uber driver to stop flicking through Instagram while driving… I guess it’s better than the driver who watched YouTube clips on one of my last rides.🤦‍♂️