Matt Santos 💡

Fractional Growth @ | Fractional Growth Marketing For Early-Stage Startups & SMBs

[Matt Santos 💡 @msantosdigital]

Losing a business and having to start over is rough. When I was 29 years old, I lost the business that I loved, and with it, a big piece of my identity at the time.

For anyone struggling with the same thing, here's the path I've been on for the last few years 👇

[JOEY @JoeyTweeets]

These guys are going to sell the entire debt obligation worth of BTC before the end of 2027.

Write it down.

[Matt Santos 💡 @msantosdigital]

@keif_xyz @thedivdive 👀👀

[Matt Santos 💡 @msantosdigital]

@Mike_SiteBuildr Tally 👌

[Matt Santos 💡 @msantosdigital]

@binghott Not sure - let's circle back to this later

[Matt Santos 💡 @msantosdigital]

@AndrewPierno Send ❤️

[Garrett Gray @avantgray]

Marketers bring in relevant visitors to the website through various channels like social media, paid ads, and organic channels.

These efforts go in vain when the incoming visitors are under-utilized.

🧵 T H R E A D (settle in - this is a long one )

[Matt Santos 💡 @msantosdigital]

@avantgray This is such a huge pain point that many business owners don't even realize exists 🔥

[Matt Santos 💡 @msantosdigital]

@notiondad Cool watches though

[Matt Santos 💡 @msantosdigital]

That's it! If you're getting started in your solopreneur career, I hope this helps you avoid some costly mistakes.

If you enjoyed this thread:

1. Follow me @msantosdigital for more of these
2. RT the tweet below to share this thread with your audience

[Matt Santos 💡 @msantosdigital]

I'm celebrating a year as a solopreneur this week - I was able to cross the 6-figure mark for the first time in my life by betting on myself 🤯

But, I made a TON of embarrassing rookie mistakes.

Here are the most painful ones, so maybe you don't have to make them as well:

[Matt Santos 💡 @msantosdigital]

Ignoring self-care.

Laser focus on business is great, but there are hidden costs to not taking care of your physical, mental, or family health.

Lesson: Dedicate (even block off in your calendar) time for what's really important in life - gym, sleep, & spend time with family.

[Matt Santos 💡 @msantosdigital]

@gaetano_nyc @keif_xyz

[Matt Santos 💡 @msantosdigital]

@keif_xyz We all go through it - kudos to you for recognizing it

[Matt Santos 💡 @msantosdigital]

4 Underrated entrepreneur skills:

> Self-awareness

> Self-management

> Social awareness

> Relationship management

[Matt Santos 💡 @msantosdigital]

@joshdviner Customers often give you the best copy