Streetwear isn’t quiet. It’s coded.
We studied 100 ordered lookbook positions across 10 brands for INDEX 002.
82.9% of core-coded looks contained visible graphics or patterns.
Only 19.7% of logo-assessable looks made the brand logo dominant.
What’s carrying the signal? 🧵
79.3% of assessable lower-body silhouettes were wide/baggy.
67.1% of core-coded looks used restrained palettes.
In this sample, identity was distributed across silhouette, graphics, material, layering and cultural reference.
Read INDEX 002:
https://t.co/6Qeq6FZRI3
Streetwear isn’t quiet. It’s coded.
We studied 100 ordered lookbook positions across 10 brands for INDEX 002.
82.9% of core-coded looks contained visible graphics or patterns.
Only 19.7% of logo-assessable looks made the brand logo dominant.
What’s carrying the signal? 🧵
Step into streetwear from another dimension at Multiversity! 🚀 Our limited-edition hoodies and glitchwear T-shirts are here to elevate your style game. Don’t just wear fashion, wear a story! #MultiversityStreetwear
Step into streetwear from another dimension at Multiversity! 🚀 Our limited-edition hoodies and glitchwear T-shirts are here to elevate your style game. Don’t just wear fashion, wear a story! #MultiversityStreetwear