Murray Legg

Technology entrepreneur

[Murray Legg @murraylegg]

Authentic distribution is the scarce resource.

[@levelsio @levelsio]

I think the challenge is that everyone can now build apps

But

1) almost nobody has distribution (like an audience), or

2) the money to pay for distribution (ads or UGC), or

3) the creative genius to get distribution for free (classically called guerilla marketing)

[Murray Legg @murraylegg]

@kirstycarrot @garyvee I thought it was SpaceX 😔

[Kirsty Sharman @kirstycarrot]

If you already have 1000+ customers, you’re probably sitting on your biggest marketing asset and not even using it!

Most companies look at customers like a database. Smart companies look at them like a distribution channel 😉

Your customers can help you:
• Drive referrals
• Leave reviews
• Create UGC you can repost
• Share/like your content for extra reach
• Become affiliates or ambassadors
• Join case studies + testimonials
• Refer candidates for hiring
• Upsell/cross-sell other products
• Give social proof in comments/communities
• Answer prospects’ questions publicly
• Invite friends to webinars/events
• Create word-of-mouth in niche groups

The crazy part? Most customers are actually happy to help. You just never asked. Go and ask and you'll see that you're sitting on a goldmine!

[Andrew Lokenauth @FluentInFinance]

Gene editing is finally here.

And it's targeting the biggest killer in the world. Heart disease.

Eli Lilly $LLY just released data for a gene therapy called VERVE-102.

It completely changes how we treat high cholesterol.

Instead of taking a pill every day, you get one single IV infusion. The medicine travels directly to your liver. It permanently turns off the specific gene that causes high LDL cholesterol.

The early trial results are incredible. Patients experienced a massive 60% drop in their LDL cholesterol.

Think about what GLP-1 drugs did for obesity.

Five years ago, Ozempic was "just Phase 2 data." People said the side effects were unclear. The long-term outcomes were unknown.

Now it's a $50 billion/year drug that changed how we treat obesity.

GLP-1s rewrote obesity. VERVE-102 could rewrite heart disease.

Medicine is moving faster than most people realize.

[Murray Legg @murraylegg]

My kinda guy

[Polymarket @Polymarket]

JUST IN: Bolt CEO Ryan Breslow fired the company’s entire HR team because they were “creating problems that didn’t exist.”

[Kirsty Sharman @kirstycarrot]

I'm looking to interview great marketers. Do you know any? Or are you one?

People open to sharing real stories about the distribution channels that REALLY work for them. The marketing tactics that ACTUALLY drive leads.

So much rubbish advice posted on here. I want to find the truth about whats working vs not in 2026!

Anyone willing to chat with me?

In exchange you'll get:

1. Your product or service featured as a case study on my new YouTube channel (evergreen content)
2. 8-10 clippings that you can use across your own socials (nice for LLMs)
3. I'll put budget behind promoting the best stories and marketers (free marketing for you)

If you've got a case study to share, a new marketing channel thats working for you, and old marketing trick that no one is talking about. Lets tell your story!

If this is you, let me know in the replies. Or if you know a marketer thats quietly crushing it, please tag them and i'll send them gifts in the hopes they will let me interview them 😂

[Murray Legg @murraylegg]

One of the worst services you can subscribe for is @rainSouthAfrica . Check the suburb coverage - excellent. Try it in real life.. This will be the experience.

[Murray Legg @murraylegg]

@BowTiedPhys The heart is on your left, so right side sleeping has less weight on the heart tissue. Marginal, but better circulation and diffusion. Could be a possibility.

[Dickie Bush 🚢 @dickiebush]

All roads lead back to 9 PM bed time, 5 AM wake up, 4 hours of deep, focused work creative work first thing, work out mid day to break it up, admin & calls in the afternoon, hang with friends and loved ones in the evening, repeat forever.

[Sayan @sayan_wtf]

At this rate everyone’s gonna have their own app and zero users.

[Murray Legg @murraylegg]

@TechWith_Nova Claude

[Murray Legg @murraylegg]

@FinanceGhost @pieterg100 you're too kind!

[Murray Legg @murraylegg]

@mikefutia Claude

[Murray Legg @murraylegg]

@mikefutia MCP

[Murray Legg @murraylegg]

Creators are entrepreneurs rich in social capital.

[Kirsty Sharman @kirstycarrot]

Been thinking about how marketers are actually using AI day to day. For me it’s become part of almost everything. For ad creative, Gemini is now basically a designer. I can upload old ads and get back fresh creative, then Veo 3 or Grok will spin those into 15 second videos. That literally wasn’t possible three months ago. For social, I built a tool trained on our blog that spits out tweets. For analysis, I dump raw ad data from Google or Meta into ChatGPT and ask for improvements—it gives better feedback than any agency ever has. For keyword and data research, I just ask the models what people are asking when they want more leads or growth, then build content around those queries. I run all our G2 and Capterra reviews through ChatGPT to find themes customers love and hate. Competitor research too—pricing tables, feature comparisons—it’s all one prompt now. Let me not forget vibe coding as i’ve built some free tools with AI to help us win more traffic daily now! I know other marketers are using AI for things like writing cold email copy variations in bulk, training chatbots on help docs so support scales without headcount, and even building predictive lead scoring models that tell sales who’s most likely to convert. Curious what other practical ways people are using AI in marketing right now?

[Murray Legg @murraylegg]

@mikefutia MCP

[Kirsty Sharman @kirstycarrot]

HubSpot’s got a new playbook. Calling it loop marketing. Learning about it today: https://t.co/jigUwEaARK

P.S. HubSpot executed one of the best inbound strategies I’ve ever seen over the past decade. I have confidence they will figure out how to adapt in light of AI. Main reason is they always play the long game, no shortcuts, and in the end the long game always wins in marketing.

[Murray Legg @murraylegg]

rEvolution is coming..

[Vivek Sen @Vivek4real_]

THE BEST EVER #BITCOIN AD 🔥

MUST WATCH!!!

[signüll @signulll]

most ppl’s refusal to risk humiliation is their original downfall. genius is indistinguishable from delusion until it isn’t. when it works everyone retrofits the narrative to make it look inevitable.

the line between idiocy & insight is weirdly fine.