NCS is now part of Circana! We empower the CPG ecosystem to deliver more effective advertising with purchase-based audiences and measurement solutions.
This page may be going quiet, but the dataโs still talking. ๐ฃ
For the latest in media measurement, smarter tools, faster insights, and real-time ROI, follow @WeAreCircana.
Join the movement. Letโs shape the future, together.
#MediaInnovation#ConnectedIntelligence
Thank you for being part of the journey. The NCS story continues at Circana, where weโre building a smarter, more connected future for media.
Follow @WeAreCircana to stay ahead with the latest media intelligence, insights, and impact.
#FutureOfMedia#MediaMeasurement
Turning tuna into a trending snack? ๐ Smart marketing.
With NCS purchase-based targeting, DISH Media drove +6.6% sales lift & 3ร brand share.
Insights from NCS are now at @WeAreCircana.
Case study ๐ https://t.co/fDxtczHOsT
#CTVAdvertising#AdEffectiveness
49% of Americans plan to drink less alcohol in 2025.๐นGen Z leads the #SoberCurious trend.
Catch the full report + more insights on NCS's new home on https://t.co/bZ8Juyb73w.
#CircanaInsights#AdEffectiveness
Creative still drives nearly 50% of incremental sales, but brand loyalty and targeting are rising fast. ๐ฏ
Follow @WeAreCircana for bigger, bolder perspectives on ad effectiveness.
๐ Download the ebook: https://t.co/Me0rXvSNCy
#AdEffectiveness#CircanaInsights#BrandLoyalty
All the great content you love from NCSolutions, now lives on https://t.co/vMHmN7KX2M!
From popular e-books, blogs, and powerful insights, discover even more insights into advertising effectiveness.
Explore now : https://t.co/VZSVhB6gvd
#MediaMeasurement#FutureOfMedia
Media measurement got an upgrade. With the combined power of Circana, NCS, and MMM, marketers can drive measurable business outcomes.
Join the movement. Follow @WeAreCircana as we build a smarter, more connected future for media.
#FutureOfMedia#MediaMeasurement
We asked American consumers how the tariff threats might impact their grocery choices. Top concerns? Coffee, cheese, and bananas.
#CPG#ConsumerInsights#GroceryTrends
1 in 4 millennials and Gen Zers bring their own condiments when they eat out. ๐งโจCongrats to @KraftHeinzCo and @CheesyVelveeta who leveled up with single-serve cheese condiments. Thanks @foodandwine for using NCS data to share the news.
https://t.co/KwRjl1Avyn
Mocktails > Cocktails? ๐น๐ Youโre not alone.
Turns out, nearly half of Americans are planning to cut back on alcohol in 2025 (thatโs up 44% since 2023 ๐คฏ).
Marketers, dive into the data and see how brands can stay ahead of the game. https://t.co/B1b2YigihN
Headed to the @IAB Annual Leadership Meeting? Roeding will be there too, taking in all the latest insights on topics like AI, attention-based measurement and retail media. Schedule some time to connect with him โก๏ธ https://t.co/5jx1FWUzle
#IABALM? #Advertising#Marketing
Smaller budgets? Shorter flights? New product? No problem.
With NCS Sales Effect, we have new ways to prove your campaignโs successโBecause no matter the size or scale, knowing your incremental impact matters.
Learn about NCSโs measurement solutions โก๏ธ https://t.co/lR40Rzuf5S
When KIND Snacks met our bidstream optimization, advertising got KIND of amazing. Hungry for insights? Snack on this case study:
https://t.co/0ot3A9ABxY
๐ฅณ The Cincinnati team brought their holiday #NCSpirit with pins falling and cheer soaring, creating a festive night to remember at their holiday celebration! ๐ณ #HolidayParty#TeamNCS
๐ In true NYC fashion, our NCS crew brought holiday cheer to a whole new level. The festivities included some white elephant ๐ thefting and even some caroling โ ok, maybe that was just a karaoke bar! ๐ค ๐ฅ #HolidayParty#NCSpirit#TeamNCS
Hit the ground sprinting into 2025. ๐ Meet us at #CES2025 to talk strategies that will help you turn win-wins into win-wows. Book your meeting with #TeamNCS today: https://t.co/7AAhl4B5hY