I remember asking assistant coach Mo Cheeks, what’s harder to do? Workout after practice or before?? I only asked cuz by time I would get to the gym, Russ was already done in the morning and I usually got mine in after practice. Mo like, “coming in before practice is probably harder”…since then, it’s been my routine….a lot of people looked at the emotions on the court and thought Russ was loud, nah to me, he was quiet and methodical. He lead by example and once the lights were bright, he let everything out and experienced pure freedom. It was inspiring as his teammate and everywhere I went, I seen it inspire people from all walks of life, crazy thing is, he didn’t say much, he just showed up. For 18 years. This basketball life is sacred to us as professionals, what we put into that court means everything. Some of us wish we could go back and do things with a little more intent and some can just wipe their hands and be satisfied with the time spent. Who u gonna be? We know what zero was on…keep inspiring in the next phase of life champ. I don’t care what happens, can’t erase what it was…The first YNs, finals run in our early 20s, all star games, seeing each other get injured and bounce back, the bus rides, plane rides, card games, jokes and arguments, the whole thing, memorable!! …to the whole Westbrook family, Nina, the kids, mama Westbrook, big Russ, Ray, Donnell, everybody from luezinger high and ucla and many more that I’m forgettin, much love and Congratulations on a iconic career.
After sitting here watching NBA free agency this year and overall NBA movement over the past 2 years somebody has to say it....
The new CBA was sold as parity, but the first and second apron are starting to function like a hard cap on player value, team continuity, and player movement.
Teams are no longer making purely basketball decisions. They’re making fear-based apron decisions. That means good players get squeezed, homegrown cores get broken up, fan-favorite teams lose their identity, and the overall product loses some of the nostalgia and continuity that made people fall in love with the NBA in the first place.
This isn’t about players not understanding business. It’s the opposite. We understand that the NBA is a business. That’s why the @TheNBPA has to operate with elite business acumen, elite negotiating strategy, and real foresight.
The owners and the league walk into these meetings with killers that continue to run circles around us time and time again with elite lawyers, economists, cap experts, media strategists, and long term business operators. Players deserve a PA that is just as sharp, just as prepared, and just as aggressive about protecting our upside.
Too often, it feels like players are informed after the fact instead of being truly educated and empowered before decisions are made. That cannot continue.
The next CBA is a do or die moment for us as players. It's only going to get worse for us. We need transparency, accountability, and a serious re evaluation of who is representing us and how they are representing us.
This is not anti parity. This is pro player, fan, and product. The league is strongest when players are valued properly, great teams can stay together, and the people representing us are operating at the same level as the people sitting across the table.