Nerd Beard Grooming & Supply Co.

A beard brand for nerds, by nerds. Join the email list ("The Collective") at

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Three days ago, Nerd Beard Grooming & Supply Co. went live.

To our first customers — thank you. You didn't just buy beard oil. You believed in something before it had a track record. That means more than you know.

This is just the beginning.

#nerdbeardsupply #beardoil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Today is the day.

Nerd Beard Grooming & Supply Co. is officially open for business.

Player One 🎮 Shadow & Flame 🔥 Forest Moon 🌲 Invisibility Cloak 🧙

Shop now — link in bio.

#nerdbeardsupply #launchday #wearelive #beardoil #beardgrooming #smallbusiness #nerdculture

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Tomorrow's the big day! Nerd Beard Grooming & Supply Co. opens its doors tomorrow morning.

If you've been here since the beginning, thank you. You have no idea how much your support has meant to us. The comments, likes, all of it.

Nerd Beard is about to be real. Tomorrow!

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

The final scent in our pre-launch parade is, really, no scent at all: Invisibility Cloak.

Davin (davingerber) worked his magic again. The result is one I didn't see coming.

Two more days until we launch, folks! See you on Monday!

#nerdbeardsupply #invisibilitycloak #beardoil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Day 3 of our scent parade features Player One.

Citrus, Cedarwood, Clove. Insert coin. Press start.

@DavinGerber brought the retro gaming vibes on this one, and it's next level.

Only three more days until we're open for business. We can't wait to see you (virtually, of course).

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

We're on day 2 of our "meet the scents" parade. Today we're focusing on Shadow & Flame.

Cedarwood, Balsam Fir, Palo Santo. Like a fire in the deep.

@DavinGerber absolutely smoked this illustration. The wizard in the flames? Come on, man.

Only four days until we're live!

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Over the next four days, let's meet the scents one last time before we launch. Today's scent: Forest Moon.

White Spruce, Black Pepper, and Sandalwood. Feels kind of rebellious, no?

Big props to @DavinGerber for the custom illustration work. It's from another galaxy.

#nerdbeard

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

The way "beard" wraps around "nerd" — like, you know, an actual beard — is something I never would have dreamed up. It's perfect. This is Nerd Beard Grooming & Supply Co.

#nerdbeardsupply #logoreveal #brandidentity #beardoil #beardgrooming #smallbusiness #nerdculture #geek

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Every nerd knows the moment when something just CLICKS.

Maybe it was the first time you saw the Millennium Falcon. Or the moment you understood the power of the One Ring.

We had one of those moments the first time we saw this logo. The instant we saw it, we knew this was it.

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

I gave my friend Davin (@ davingerber) almost nothing to work with. Literally the most useful thing I told him was "I don't want a beard in the logo like every other beard brand out there." That was it.

What he came back with is simply amazing.

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Three things:
1. Happy Memorial Day! 🇺🇸 Grateful for those who served!
2. Nerd Beard launches in one week!
3. Share the news! Tag your people and let them know!

Beard oil for nerds, by nerds. Launching June 1st!

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

10 days.

That’s it. 10 days until Nerd Beard Grooming & Supply Co. officially opens for business.

We’ve been building something we’re genuinely proud of — beard oil crafted for nerds, by nerds.

June 1st. Be there.

Link in bio to join the list.

#nerdbeardsupply #beardoil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

There's no scent to describe here. No woodsy notes, no citrus, no spice. And that's exactly what makes Invisibility Cloak special.

Some guys don't want fragrance in their beard oil — and they deserve a product built for them.

Invisibility Cloak drops June 1.

#beardoil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Like a magic spell for your beard.

Invisibility Cloak — an unscented beard oil for guys who want all the benefits without any of the fragrance.

Same handcrafted formula. Same all-natural ingredients. Just... quiet and unsuspecting.

The cloak is real. And it's coming June 1.

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Every fellowship has that one member.

The one who's been there the whole time, never asking for credit.

Not every hero has to make a grand entrance.

The fourth and final Nerd Beard scent reveals itself tomorrow.

Drop your best guess in the comments. 👇

#NerdBeard #BeardOil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

14 days. The quest begins June 1st. 🧔⚔️

Two weeks from today, Nerd Beard Grooming & Supply Co. officially opens for business.

🔗 Get on the early access list before launch: https://t.co/IYEvwapc9s (link in bio)

Drop a 🎮 if you're ready. Two weeks, fellow nerds.

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Player One. 🎮

Bright citrus. Warm cedarwood. A touch of clove.

Here's a little behind-the-scenes look at how Scent #3 came together.

Follow us for more reveals coming soon. We're @nerdbeardsupply on all the platforms.

#NerdBeard #PlayerOne #BehindTheScent #BeardOil

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

Insert coin. 🎮

Bright citrus, warm cedarwood, and a touch of clove. Just enough to bring you - and your beard - back to full health.

This is your reset button.

Welcome to Player One.

#NerdBeard #PlayerOne #BeardOil #NerdGrooming #GeekLife #GameOn #IndieGrooming

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

It's bright, energizing, and has that fresh "new game" smell. Scent #3 coming tomorrow.

#NerdBeard #BeardOil #ScentReveal #ComingSoon

[Nerd Beard Grooming & Supply Co. @nerdbeardsupply]

We revealed Forest Moon a couple of weeks ago, and we're sitting here on May 4th like ... we could have planned that SO MUCH BETTER. What an utter Star Wars Day failure. 🙈

May your beard be with you. 🧔‍♂️

#MayThe4thBeWithYou #NerdBeard #ForestMoon #StarWarsDay #BeardOil