New Thing Co

New Thing is an Augmented Reality rewards tool for marketers. Founded by @aub and @thecodebender.
Acquired by @joinbenjamin in August 2024.

[New Thing Co @newthing_co]

Today, New Thing Co. is happy to announce we're joining the team at @joinbenjamin. The acquisition brings the power to AR Rewards to a huge, growing audience enabling better experiences for marketers + advertisers customers.

https://t.co/VsUMquSixG

[New Thing Co @newthing_co]

RT @aub: You may or may not know that Chick-fil-a trains people to give free food cards out quite frequently. Why? Because they really real…

[Aubrey @aub]

What events, trade shows, or conferences do you remember and why?

[Aubrey @aub]

This past week at @newthing_co we launched Journey Thing - a multi-step augmented reality rewards experience. It went live to thousands of event visitors in Phoenix over the weekend and drove a ton of positive results for brands and visitors at Electrify Expo (North America’s largest EV show).

We’re looking forward to seeing it push even more results at the end of the month at EE Long Beach. 🙌

[New Thing Co @newthing_co]

We’re excited to launch AR rewards today. Check out https://t.co/vTidmc7FCi to see how you can create customer moments in AR.

#augmentedreality #rewardsandloyalty #martech #ar #digitalmarketing #marketing #advertisingandmarketing #strategy #sales #contentmarketing

[Aubrey @aub]

Today, @newthing_co we’re launching Augmented Reality Rewards as a service for marketers all over the world. It's like an AR game merged with a monetary reward program.

https://t.co/TeOdDzLDPa

We’ve been live with several sandbox customers and early beta customers since January. Customers have been using our core product - Lens Thing to great degree of success.

We’re **also** launching our latest product today called Journey Thing - a multi-step AR Rewards experience.

Journey Thing allows retailers, event managers and anyone who wants to drive footfall in a specific way to do so while delighting their audiences. If you are in Phoenix this weekend check it out at the largest EV car show in North America - Electrify Expo. They and several of their exhibitors (Ford, Anker, Lightship RV, Falken Tires, Magnum e-Bikes, etc) are using Journey Thing to create a memorable experience for visitors.