Build-in-public is probably the wrong move for startups, where the attention they command is finite
Ironically, Build-in-public may be best for established companies: you can pre-announce features, get early feedback from the userbase, identify all edge-cases, get buy-in from the community, and then finally: Launch with precision
So the guy Nikita replied to make biggest article on X, "How to fix your life in 1 day", yet Nikita doesn't want to give him $1M because he wrote it before the announcement.
we should tokenize the article with 70M views and run it on bags.