Dayna Winter (she/her) Ⓥ

Mayor of Halloweentown • Word Witch @Shopify • Creator @thegoodnorthern • Founder, Bread Vintage • Sustainable maximalist ✌️🏳️‍🌈🏳️‍⚧️

[Shopify @Shopify]

feeling nostalgic? me too

https://t.co/ORSd3cTICN

[Alexandra Clark @Clark_al]

Every civilization, from ancient myths to modern nations, has understood that power begins with a narrative. Stories outlive time. They align belief, give meaning to action and transcend generations.

I'm proud that @Shopify has understood this from the jump. It's why we built owned storytelling where our audience lives, like our own @substack. (in 🧵)

Good storytellers don't always have the title. They are the employees who deeply understand the mission They need to be authentic, passionate and yes, know how to tell a good story.

https://t.co/mp8TfsY0AQ

[Dayna Winter (she/her) Ⓥ @nicecobra]

@Bbruhis @harleyf @Shopify done! check your chat!

[Dayna Winter (she/her) Ⓥ @nicecobra]

@Bbruhis @harleyf @Shopify sure i can pop in one image! send me a link to it? Should be min 1500px wide and landscape only. TY!

we'd love for you to share the article, too

[Dayna Winter (she/her) Ⓥ @nicecobra]

Is everything protein now??

We interviewed the founders of Plant Up, Feisty Soda, She's the Sauce, and Elavi to find out how they zigged while others zagged to carve out a corner of a crowded market.

#protein #cpg #commerce #shopify @Shopify

https://t.co/nXw2RL3lKl

[Dayna Winter (she/her) Ⓥ @nicecobra]

@Bbruhis @harleyf @Shopify Hey Bar! We saw your post just as we were wrapping up a draft about the protein trend so we slipped in a little nod to your launch. You'll find it in the last section. Congrats on the new biz! Hope you had a successful BFCM 😀
https://t.co/NrRLJ1Ve1s

[Dayna Winter (she/her) Ⓥ @nicecobra]

WE'RE LIVE!

Trying something new this year for #BFCM: we're updating one post live all day #BlackFriday on @Shopify's new Substack publication, In Stock.

Follow along here and don't forget to subscribe!
https://t.co/hSTZzMcIBN

[Lindsay Craig @_LindsayCraig]

Earlier this year I was invited to speak at our annual company summit about the art of tinkering. "Dream big, but start small".
Recently, @nicecobra interviewed me about it for Shopify's substack (link below). Fun fact: Dayna also interviewed me a decade ago, when I was being hired at Shopify!

[Simon Biscuits ☻ @seempaq]

hey mom i'm in an article ! https://t.co/ZjU5s9Kics thx guys :D

[Dayna Winter (she/her) Ⓥ @nicecobra]

Modern Retail @modernretail wrote about @Shopify's Substack launch!

https://t.co/Z30ajq0tT0

[Dayna Winter (she/her) Ⓥ @nicecobra]

Join the convo: https://t.co/sJ0HYu0TUy

[Dayna Winter (she/her) Ⓥ @nicecobra]

News! @Shopify is now on @substack! Check out In Stock, our new publication featuring stories from the front lines of entrepreneurship.

Commerce POV, data insights, and first-person accounts of the messy reality of building a biz.

👇 Subscribe in thread! 👇

[Dayna Winter (she/her) Ⓥ @nicecobra]

Thanks to @DavidMagee from @worldofbookshq and Ali from Explorer Knits + Fibers for speaking to us for this story! 💚

[Dayna Winter (she/her) Ⓥ @nicecobra]

📈 Data: 52% of US entrepreneurs agree owning an online store provides the greatest brand control.

Learn how a maker and a global bookseller made the leap to @Shopify to scale their brands and deepen relationships with customers. 👇

https://t.co/i37PHaNsu4

[Dayna Winter (she/her) Ⓥ @nicecobra]

Read more! https://t.co/Q64n64dst2

[Dayna Winter (she/her) Ⓥ @nicecobra]

For our latest on @Shopify Newsroom, we examine how creators are turning to entrepreneurship to protect the brands they've built and grow deeper relationships with fans.

https://t.co/Q64n64cUDu

[Dayna Winter (she/her) Ⓥ @nicecobra]

I also chatted with Rajiv Surendra, best known for his role in Mean Girls. He's now an artist, maker, and creator with a successful YouTube channel. We talked about his recent move into ecommerce & how he's able to build an experience that's truly authentic to his personal brand.