Love working with brands for new product launches.
For this we were wanting a more organic talking script where we could educate but keep it feeling genuine - nothing overly flashy.
This was a raw content package but the ads from this batch turned out great ✨
Fun to look back at this. I briefed, filmed and edited this as part of my creative strategy role.
My version took 25k in ad spend and generated over 4k leads - not bad ✨
But then we reused my script with an older creator which tripled both the ad spend and results.
@sociallyleon I'm always in two minds with things like this 😅
If we say no are we risking the agency not reaching out for future opportunities (which may have bigger budgets for other brands), meaning loss of income.
But also don't want to be lowballing ourselves/undervaluing the work
@williamkast_ Hey William, I'm 23 and have worked across almost all niches - it's difficult to limit it down to one so I'd say my favourites are jewellery, pet and beauty 😊
https://t.co/9MfKXW8Efn
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