Eric Franklin

SEO and Content Strategist. Former head of CNET Tech Reviews. Inquiries: [email protected] or

[Eric Franklin @nidopal]

@elonmuskADO 44.

[Eric Franklin @nidopal]

@MarcLobliner There’s little chance of being knocked out when doing mitt work or sparring, especially when the people you’re training with are not trying to knock you out.

[Eric Franklin @nidopal]

@JezCorden Virtua Fighter 2

[Eric Franklin @nidopal]

Writing great headlines is crucial for SEO success

In my latest blog, I share 3 valuable insights from my experience training editors on crafting headlines that rank well and drive clicks:

-The key balancing act between appealing to search engines and human readers
-How to effectively use AI as a brainstorming tool (not the main writer!)
-Evaluating if your headline worked by analyzing rankings & traffic
-I also cover tips like targeting long-tail keywords and adapting to trends.

Whether you're a content creator, marketer, or SEO pro, give it a read. I've aimed to provide straightforward, actionable advice.

And as always, I'm eager to hear your thoughts and headline writing strategies too.

I recently started an SEO consulting company called ELF Consulting. I focus on a practical, low-lift process that any company, large or small can implement and get results. If you'd like some help with SEO or other aspects of your editorial strategy, feel free to contact me. Thank you: https://t.co/9PpenGKhxm

https://t.co/xh3n0lFmGh

[Eric Franklin @nidopal]

@inXile Wow. If you didn’t want to work here before…

[Eric Franklin @nidopal]

If you haven't checked out Micro Center's new News site at https://t.co/KQwwzPgCpO, here are a few reasons you should:

-@danackerman is one of the best editors I've ever had the pleasure to work with, knows everything about laptops and is the EIC of the new site

-The site looks great, with a practical design and easy-to-use feed

-I wrote a couple, hopefully useful, pieces like this one: https://t.co/l8fK7IOq4R

[Eric Franklin @nidopal]

Xbox is the biggest energy monster in gaming. They should use that ability more often.

[Eric Franklin @nidopal]

@Septic_Sauce It’s almost as if Xbox timed its event perfectly…

[Eric Franklin @nidopal]

@vicious696 Agreed. This could be masterful

[Eric Franklin @nidopal]

This is insane. WWE continues to make smart business decisions.

[WWE @WWE]

WWE Raw is coming to Netflix!

Starting in January 2025, @Netflix will exclusively stream #WWERaw (in the US, Canada, UK, & Latin America) every single week, all year long! https://t.co/SOSACjfp7w

[Eric Franklin @nidopal]

@WorkWombatman @MatPiscatella Yep. Hardware sales are important. And if a company can deliver on multiple fronts, including games and services — in addition to hardware — it can result in different types of users who are more likely to remain within an ecosystem.

[Eric Franklin @nidopal]

Jez is right. This will be Xbox’s best opportunity to sell consoles this generation. Great article.

[Jez @JezCorden]

Thinking about Microsoft's huge and, unexpected, Xbox opportunity with GTA 6.

OPINIONS: https://t.co/lx8QsI2y3f

#GTA6 #Xbox

[Eric Franklin @nidopal]

@Welfare_JBP @ThruTheCut This feels like a catch-up tactic due to all the ground lost during the ABK ordeal. Also, the best time to lose even more revenue on hardware is during a COD release quarter.

[Eric Franklin @nidopal]

A couple weeks back, I talked about the Xbox Series S and how, despite what some of the discourse would tell you, it has actually led to better versions of games, not only on the Xbox, but the PS5 and PC as well.

Flight Simulator on the PC saw performance gains in 2021 thanks to the work Asobo did on the Series S version. Remedy had to go through the painful process of dealing with the Series S’s limited RAM when developing Alan Wake 2, but that resulted in a performance mode of the game for both the Xbox Series X and the PS5. Check out my previous thread for more details: https://t.co/4OORTY8oPf

Well, now Larian, the developers of Baldur’s Gate 3 have have revealed that in attempting to get the game to run smoothly on the upcoming Series S release (through lots of hard work and some time spent by their engineering team) it has cut the memory requirements of the Series S version of the game.

https://t.co/Oyz9Oow5U2

Swen Vincke, a developer at Larian illustrated just how much the RAM and VRAM requirements for the Series S version of the game were lowered in the above post. And, he also speculated that this memory optimization would benefit all platforms. I’m sure that includes the PS5 and PC as well.

I think it’s starting to become very clear that the Series S is at the end of the day going to be a net positive for the industry. The price is obviously its biggest strength. Yes, it’s more work for developers, but if it leads to better performance in games then in my opinion it’s worth it.

What do you guys think?

[Swen Vincke @where? @LarAtLarian]

Got a nice present from our engineers. Ensuring memory is well under control and having buffer for peaks was the main thing holding us back I think this will benefit all platforms too. Still some work left but very close now.

[Eric Franklin @nidopal]

I'm not a developer, so I barely know what any of this really means, but it appears to indicate that, as with Alan Wake 2, the difficulty of Series S development can sometimes lead to better performance on more powerful systems? I'd love to see an alternative interpretation.

[Eric Franklin @nidopal]

Hi. It's been some time since I've tweeted/posted at all, but this subject grabbed my attention. In the last couple weeks, I've seen lots of interesting Xbox Series S talk. Particularly about parity between it and the Xbox Series X.

[Eric Franklin @nidopal]

Later in the interview, Lionel also said they implemented a more precise LOD streaming system than they had before in order to fit onto the Series S. Check these links for more:
https://t.co/A12uoZPdnE
https://t.co/O3YsDRwInt
https://t.co/LzY7N35dBt