Mikita Martynau

Director of New Products | 0→1 in scale-up | ex-founder

[andrew chen @andrewchen]

bullish on the PM role quietly becoming the most important role in tech again

when anyone can build, the person who decides WHAT to build becomes the bottleneck

[Mikita Martynau @nikitokinito]

It’s not just “PMs should code more” or “PRDs are dead” thing.

It’s that the job is moving away from process and toward clarity.

Less document production -> more judgment, more alignment, more helping teams move in the same direction at much higher speed.

[Mikita Martynau @nikitokinito]

I’ve been thinking about two things this week. First, a very honest post by Elena Verna about what it feels like to work in tech right now.

That feeling of being behind.
Of watching skills you spent years building lose leverage in real time.

[Mikita Martynau @nikitokinito]

We talk less about the communication overhead that remains.

The cross-functional alignment.
The decision-making.
The “build the right thing, not just build faster” part.

So yes, AI is changing PM work but not in the simple way people talk about.

[Sid⚡️ @sidrmsh]

https://t.co/zNRTuxaxJU

[sarah guo @saranormous]

https://t.co/ddPcSXYkKw

[Mikita Martynau @nikitokinito]

Read this in Shane Parrish’s weekly letter today:

“Those who need reasons to feel good never run out of needs.”

Keeping it in mind.

[Mikita Martynau @nikitokinito]

Oskar by @SkarbeAI hit #1 on @ProductHunt today and got featured in their Daily newsletter that goes to 1M+ subscribers.

I just did a couple of demos this morning. Different people - founders, sales reps, fund managers.

Same problem: they all struggle to follow up on business conversations in their inbox.

Someone reaches out. You reply. They reply back. Then… life happens. You forget to follow up. The conversation dies.

It’s not that you don’t care. You’re just busy. And now that lead is cold.

Oskar follows up automatically. You stay in the conversation. Your leads don’t go cold.

668 upvotes today say we’re not alone in this struggle.

Thanks to everyone who supported us.

[Mikita Martynau @nikitokinito]

@SkarbeAI just got 100x more valuable. Meet Oskar - AI agent that automatically follows up for you.

[Skarbe | Sell without CRM @SkarbeAI]

Everyone knows you should follow up.

Almost nobody does it consistently.

Why? Too busy with everything else.

So we built Oskar - AI agent that handles follow-ups automatically.

Live on @ProductHunt: https://t.co/K5uOGl6O9t

[Mikita Martynau @nikitokinito]

Beating 99% of people is simple but not easy.

Two hardest things from this list:
- Follow up quickly
- Follow up multiple times

We built Oskar to automate these.

Launched on @ProductHunt today: https://t.co/83OWsgf6Jq

[Mikita Martynau @nikitokinito]

Great people don’t join after traction. Traction happens BECAUSE great people join before it exists. You can’t outsource that.

[Mikita Martynau @nikitokinito]

How to build a lean, outcome-driven team👇

1. Hire curious builders
2. Give context, not tasks
3. Show impact
4. Cut the fluff
5. Keep engineers close to customers

[Mikita Martynau @nikitokinito]

Today our stand-up wasn’t about bugs or sprints.
It was about pricing.
Led by… engineers.

One asked: “If we move this to paid, what happens to onboarding?”

Another: “Will this land in a demo?”

Builders who think beyond code.
Teams that don’t need PMs to understand GTM.

That’s @SkarbeAI

[Mikita Martynau @nikitokinito]

Everyone asked if we’re competing with Salesforce, HubSpot, or Pipedrive.

Wrong question.

Our biggest competitor? The spreadsheet.

39% of small businesses still run sales in Excel or email. Why?

→ Free
→ Familiar
→ Fast to set up
But here's the cost:
→ Lost deals (no follow-ups)
→ Duplicated work (no shared context)
→ Chaos when someone leaves

No pipeline. No reminders. No memory.

We didn’t build @SkarbeAI to out-feature CRMs.
We built it to feel like a spreadsheet — but actually help you close.
→ Connect email + calendar
→ Get smart next steps
→ No bloat, no pricing calls
Founders don’t need another CRM.
They need a co-pilot.

That’s what we’re building.

[Tech.eu @tech_eu]

Skarbe raises $600K to reinvent sales for founders who hate CRMs https://t.co/IH8f1SqFZ7

[Mikita Martynau @nikitokinito]

We raised $600K to help founders who hate CRMs sell without the extra work.

@SkarbeAI connects to your inbox + calendar and tells you what to do next. No pipeline updates. No setup. Just deals moving.

It’s sales, without the second job.
#vibesales