Nikola Petrushevski

GTM automation flows challenger.
Here to show what I build with all ups and downs :)
Project:

[Nikola Petrushevski @nikola5rush]

Single-handedly building a $100k ARR GTM sidehustle while doing demanding 9 to 5.

Plus handling also demanding wife and two kids :)

Give a follow if you are courious about the trip.

My product is @iqpipeapp which is the missing link between your GTM stack and your AI.

[iqpipe @iqpipeapp]

which channel sourced the deal?

LinkedIn said LinkedIn
email said email
the AE said cold call

nobody was lying. nobody had the full picture

attribution requires a shared event timeline across every tool

most stacks don't have one

#RevenueOps #GTM #Attribution

[Nikola Petrushevski @nikola5rush]

one automation overwrote the Industry field on 400 accounts

it defaulted to "Other" when it couldn't find a match

every lead score that used Industry got it wrong
every sequence filter that used Industry got it wrong

one bad write. hundreds of downstream effects

#CRM #GTMOps #DataQuality

[iqpipe @iqpipeapp]

our @HubSpot webhook stopped firing tuesday afternoon

we found out on thursday

two days of pipeline dark. no alert. no error log. just silence

webhooks are the connective tissue of your GTM stack

and they fail without telling anyone

#GTMOps #SalesEngineering

[Nikola Petrushevski @nikola5rush]

@habibicode @alexwtlf This takes years to build, it cannot be done organically faster. A low cost solution for founders on budget and zero presence will win the game.

[iqpipe @iqpipeapp]

your GTM workflow ran

it enriched. it sequenced. it triggered.

but did it actually work?

"it ran" ≠ "it worked"

that gap is where pipeline quietly leaks

#GTMops #SalesAutomation

[iqpipe @iqpipeapp]

clay said 91% fill rate

after removing stale data, wrong titles, and overwritten fields?

54% usable

enrichment tools optimize for fill rate, not accuracy

those are not the same thing

#GTM #DataEnrichment #Clay

[iqpipe @iqpipeapp]

One GTM decision. Two approaches.

Direct tool APIs: 5 calls, ~1,670 tokens, 0/4 checks correct.

One @iqpipeapp call: 1 call, ~340 tokens, 4/4 correct.

The token savings are fine. The real problem is confidently wrong outputs at scale across your whole pipeline.

Wrong inputs don't just hurt. They compound.
https://t.co/SnBtHCcKU6

[Nikola Petrushevski @nikola5rush]

Product/Brand complains and where to find them.

[Nikola Petrushevski @nikola5rush]

The tool is 20% of the job. The other 80% is the founder being willing to do uncomfortable, unscalable things, cold calls, DMs, showing up in communities, giving value before asking for money.

[Nikola Petrushevski @nikola5rush]

For all @n8n beginners, I've created a cheat sheet that might become handy for you.

https://t.co/w1gbEP2P93

[iqpipe @iqpipeapp]

Reply rate dropped. What changed?

Usually nobody knows.

@iqpipeapp mirrors every node in your n8n/Make workflows and tracks changes. When someone removes the enrichment step on a Tuesday, you'll know that's why performance dipped on Wednesday.

Structure + change history = explainable performance.

[iqpipe @iqpipeapp]

Two sequencers. Same lead. Both enroll them.

Your prospect gets hit twice. Reply rate drops. Sender rep takes damage.

Before enrolling, call @iqpipeapp Overlap Check API:
active: true → skip
active: false → safe

One IF node. Done.

[Nikola Petrushevski @nikola5rush]

@ardent__dev https://t.co/49XPe9gNDh

[Nikola Petrushevski @nikola5rush]

@thestartupcto_ https://t.co/49XPe9gNDh

[Nikola Petrushevski @nikola5rush]

@humanin_theloop https://t.co/49XPe9gNDh

[Nikola Petrushevski @nikola5rush]

@Sarakhan49309 https://t.co/49XPe9gNDh

[Nikola Petrushevski @nikola5rush]

@ParthProductX https://t.co/49XPe9gNDh

[Nikola Petrushevski @nikola5rush]

If you’re a GTM engineer, agency, or just someone who geeks out over go-to-market strategy I want to connect with you.

What’s your stack? Where do you fight bottlenecks?

Drop me a DM and I will hook you up with 3 month free access to @iqpipeapp

#gtm #revops #automation

[Nikola Petrushevski @nikola5rush]

@ifahimreza https://t.co/49XPe9gNDh