amy ᯓ★

creative interface

[amy ᯓ★ @notesbyames]

folks in tech should be reading more ethics. as time goes on, they/you’ll end up with a disproportionate amount of power (and responsibility) over the trajectory of this world.

in the nicomachean ethics, aristotle argues that an inquiry can only be as precise as its subject allows:

> math deals with things that are always true
> ethics deals with human action, which shifts with circumstance

therefore: you can’t expect the same certainty from both. an agent could probably regress a few traits out of a 10 y/o, but treating her as the output misses the whole point that not everything that counts can be counted.

[Keith Edwards @keithedwards]

this is so bleak

[amy ᯓ★ @notesbyames]

@nettedjay so glad we got to meet thru hackathon planning!! your whimsy will be long remembered 🫶

[amy ᯓ★ @notesbyames]

@jeanxcrj lovelovelove

[amy ᯓ★ @notesbyames]

@zeroxjackson i'm still a believer that cluely couldve taken off bahaha you should deploy it with diff framing 🤣

https://t.co/ipipRBuDhT

[amy ᯓ★ @notesbyames]

Was highly bullish on @cluely, could've been a beast if targeted at sales individuals right after its viral days.

During my junior days in sales, my 2 pain points were (1) knowing the right questions to ask and (2) remembering relationship-based context from previous calls.

My workaround for both now:

(1) I keep Claude and Granola running during all calls so I can fetch any links or references to Claude for it to do a full review live --> questions to ask. Portrays you as someone who understands their brand and problems in <10min.

(2) I ask Claude before every repeated call with a client to find helpful context from Granola.
- How did your dog's surgery go?
- How's [insert kid's name] doing?

[amy ᯓ★ @notesbyames]

@d2ac__ ooo love the hover feature

[amy ᯓ★ @notesbyames]

enjoy the read :D
https://t.co/L2F1nFcrkf

[amy ᯓ★ @notesbyames]

in the 2000s, one of make-a-wish midwest chapters had a major burnout problem. it grants wishes to children with life-threatening conditions, but with 800 ill kids and resources for only 1/2 them, some died while waiting.

it was at a conference at disneyland, the ceo learned that disney employees were allowed to invent their own job titles. so, she went home and named herself the “fairy godmother of wishes,” then invited her staff to do the same.

over 2 years, 85% of the staff interviewed said the titles helped them carry the weight of the job.

so here’s to the imagineers (disney), geniuses (apple), flavor gurus (ben&jerry's) and sandwich artists (subway) of the world 🫶

[Ariel @arieljrubin]

"we call it field storytellers"

omg enough it's just fucking content creation. everyone has been doing it forever. you send a person with a camera to document a business. it's called making a video to promote your email job.

why does tech twitter feel the need to be so precious and rebrand this job every 20 minutes on here?

i'm sorry you aren't a forward-deployed heart feelings engineer. you're just someone who makes content for a saas business. i feel insane.

[amy ᯓ★ @notesbyames]

@Chandan_Perla oh i'm so down chandan. what about salt on corn next time too?

[amy ᯓ★ @notesbyames]

there are two walks of shame in this life @tesla
1. dashing after your robotaxi with groceries in both hands
2. milling around for that supercharger at 5%

[amy ᯓ★ @notesbyames]

@JelloLu aw finally someone gets it

[amy ᯓ★ @notesbyames]

mini amy to dad at 7:

‘if drinking slows metabolism does drinking slow down aging?’

safe to say the family dream of raising a doctor died early 🙂‍↔️

[Polymarket @Polymarket]

JUST IN: Palantir CTO reveals many AI researchers have started smoking cigarettes to demonstrate their confidence that AI will cure cancer.

[amy ᯓ★ @notesbyames]

@jestonlu this is so wonderful thank you for sharing @jestonlu !!

[Jeston Lu @jestonlu]

Thoughts on what to post.

There's much noise on the platform. I find it easy to be swayed by the wind. But it's essential to stay rooted in who you are and what you innately feel drawn to post.

Trends come and go. Creative marketer role goes viral one day, cosign lists the other. There's the pull: "Oh, I should be the head of content guy." Or: "I should be the person in front the video."

It's great to follow someone known for x, y, z. But I've learned it's even more awesome to follow someone because of who they naturally are. They can talk about music and Grok Bot x Notion setups and travels and I'd still invested.

When I was starting out, I would try to fit in these niches of being "X" person, but I've found the slower, more rewarding route long term is to simply post what you want to post, express what you want to express, and go from there.

Just post. People follow people.

[amy ᯓ★ @notesbyames]

@tokifyi stay vigilant of richmond drivers 🫠

[amy ᯓ★ @notesbyames]

me when my homegirl says she got back with her ex

[Elon Musk @elonmusk]

Turns out the future does have flying cars

[amy ᯓ★ @notesbyames]

@AnaArsonist ‘say wallahi bro’ end of call

[amy ᯓ★ @notesbyames]

@esha_hq i think there's an explored market for creating economic incentives for doing ethical good for the world ⭐

[amy ᯓ★ @notesbyames]

@jaegpark yes!! i'm kinda excited actually... sf would benefit A LOT from some diversity

[amy ᯓ★ @notesbyames]

what this means for tech:

- invest in creatives now. unlimited to those with tech experiences.
- avoid the generic look and language (default fonts, launch video formats, “ai-powered,” “agent for”).
- build the brand identity early and use it with consistency. across website, launch film and product.
- give the cd authority (over product, partnerships and launches, etc).

[amy ᯓ★ @notesbyames]

it’s clear that brand (narrative, visuals) has become the next moat, as seen in the rising hiring demand for those with ‘taste’.

and i don’t think this trajectory is a coincidence. with access to tech democratized and tech itself commoditized, we’re hitting the same roadblock luxury fashion hit in the 1980s.

until the 1960s, couture was fashion (even tho only a small elite could wear it). then a younger generation jumped in, desiring clothes that were both stylish and affordable.

voila! ready-to-wear became the new fashion, and couture lost its influence.

and as the bar to entry lowered, brands scrambled, launching lines and licensing labels. by the 1980s, many famous labels had become overexposed.

their solution: giving one person authority over everything the customer sees. a cd like tom ford in the 90s at gucci was responsible for: clothing design, stores, advertising...