Nupur Birla

Aspiring homechef | Ex-Growth @PaytmMoney @FreeCharge | Start-ups & Coffee

[Nupur Birla @nupur24]

A 🧵on Crisis inciting Hope, Purpose, and more...

[Ali Abouelatta @abouelatta_ali]

This experiment lead to a big insight for the Retention team: The power of good friction!

Good friction is friction we add to the experience that increases users’ motivation by getting them to actively assess their end goal.

Once they do, it stays with them for a LONG LONG TIME

[Wes Kao 🏛 @wes_kao]

Stop looking for a mentor.

Seriously.

Here’s what to do instead:

[Nupur Birla @nupur24]

@udayan_w हो, केंव्हा तरी पहाटे ;)

[adriane schwager @aschwags3]

I'm a CEO and have two young kids.

Because of that, sometimes people label me a "mompreneur".

They mean well, but this term is patronizing.

Here's why (and what to say instead):

[Nupur Birla @nupur24]

@KhushbuKotecha Pawsome 🐾 🦄

[Venkat Ananth @venkatananth]

any fellow Vada Pav enthusiast in bellandur? I may have found a hidden gem place. 🤔

[Nupur Birla @nupur24]

@udayan_w Simplicity is the ultimate sophistication ✨
~ AE

[Nupur Birla @nupur24]

@JonathanVPark 🚀

[Nupur Birla @nupur24]

@lightroastguy Margaret's deck, Kurseong. Food & tea though :)

[Nupur Birla @nupur24]

Growth is also the journey of applying filter of 'sort by price' to 'sort by rating'

[Nupur Birla @nupur24]

The art of framing questions is a skill worth practicing.

[Nupur Birla @nupur24]

@vpmishra01 Dming my Blr address :)

[Signal @signalapp]

Signups are way up on Signal (welcome everyone!) We also know what it’s like to work through an outage, and wish the best for the engineers working on bringing back service on other platforms #mondays

[Aadit Sheth @aaditsh]

Yesterday, I f*cked up.

I lost an important game for my team.

🧵 What my father said next will stay with me forever...

[Sanjeev NC @yenceesanjeev]

Different types of meetings at office, a thread

1/ Daily Standup Meeting

[enthu-cutlet 🍜 @_waabi_saabi_]

1/ It's Sunday. It's your cook's day off.

You're hungry. You want to order something. You open Swiggy/Zomato.

You scroll through different options but you can't decide what to order.

10 minutes pass. Then 20. Now you're hangry.

I see you. And now I have a solve for you👇

[Adam Grant @AdamMGrant]

If two people always agree, it’s a sign that at least one of them isn’t thinking critically—or speaking candidly.

Differences of opinion don't have to be threats. They can be opportunities to learn.

Intellectual friction isn't a relationship bug. It's a feature of education.

[Nupur Birla @nupur24]

@abstractsunday Having time in hand literally! 😎

[Nupur Birla @nupur24]

Bite-sized PR snack! 👌🧵

[Amanda Natividad @amandanat]

I once scored a media placement that led to 1,600 new customers.

Here's the story of my biggest PR & marketing win — with frameworks you can borrow: