Obencci

Building Webflow templates that help businesses launch better websites, faster. Sharing everything I learn—no gatekeeping.

[Obencci @obencci]

If I had to share one piece of advice to share with designers or any creative, it would be this:

Never depend on any marketplace to sell your products.

In June 2020, I joined Webflow as a template designer, and at first, everything felt great.

Template sales were strong and consistent. Revenue hovered at around $1300–$2900 per month for about 3-4 years.

Somewhere in my fourth year, things started to shift gradually:

– More designers (& agencies) flooded the market
– Competition increased dramatically
– I couldn't keep up the pace of new template releases

Then my revenue began to dip, little by little, until it completely fell below $500.

What made it worse was that I didn’t see it coming. Because each month, I always felt sales were going to creep back up.

But they never did.

My saving grace was that I somehow always had client work (which can sometimes be here and there as well).

Right now, I'm in the midst of building my own marketing channels to see if I can revive my sales.

But I have to say, the grind isn't pretty.

So if you are looking to sell templates or any digital product and make it sustainable and consistent,

My honest advice:

Build your own marketing channels.

[Obencci @obencci]

@iamcenks I'd say mostly documenting.

I'm now practising to capture moments.

So that I can have something to talk about.

[Obencci @obencci]

@HussainIbarra I wish someone had told me this earlier.

[Obencci @obencci]

@HussainIbarra Creating more products sometimes isn't the answer.

[Obencci @obencci]

@emad_maker @ByZakilakbir I guess so🤔

[Obencci @obencci]

@ToniJarjour @ByZakilakbir Do you mean it's better to waste 3 hours on something than to do nothing?

[Obencci @obencci]

@ByZakilakbir Most people don't realize it.

Glad I caught onto the time wasting aspect faster.

[Obencci @obencci]

@russellbrunson This one hits harder than a boulder coming down a hill.

Very true statement.

[Obencci @obencci]

@artemiydesign Great job!

It means you are putting in the work that many template designers don't.

Keep up the good work👍🏼

[Obencci @obencci]

@nwldesigns @framer You make me want to join @framer🤔

[Obencci @obencci]

@nwldesigns @framer Congrats!

Keep going💪🏾

[Obencci @obencci]

@razvanfotia They go hand-in-hand.

[Obencci @obencci]

@razvanfotia There you go again with another one.

You're killing it bro. Keep going.

[Obencci @obencci]

@alok14598 @siddharthwv It takes a lot of effort

But it's worth it.

[Obencci @obencci]

@gecentsandsense Hmmnn!

Why say so?

[Obencci @obencci]

@stijnnoorman True!

Here's my comment.

And I'm still under 100 followers🙂

[Obencci @obencci]

@13_narcissus @santoshstack Most people can see right through a fake testimonial.

[Obencci @obencci]

@santoshstack Collecting testimonials is great.

But knowing when to collect them and how to present them is even greater.

[Obencci @obencci]

@TheGameTheory_ @siddharthwv The brain always wants to take the safest way out.

Sometimes you have to tell it to adapt and refocus.

[Obencci @obencci]

@Edytor_Usman @siddharthwv Rather than quit

All they need is to refocus.

[Obencci @obencci]

@onucheojo_iam @siddharthwv The moment you quit is when you lose.