Observatory Int'l.

Driving your brand growth by transforming your marketing resources

[Observatory Int'l. @observatoryint]

Congratulations to all brands featured on Interbrand's Best Brands of 2022 - https://t.co/HPfi3GG2d6

[Observatory Int'l. @observatoryint]

Our new website is live - hurrah! Do take a look https://t.co/EpFSGatBZK

[Observatory Int'l. @observatoryint]

Marketing is going through a talent crisis. How can we fix it? With insights from Lucinda Peniston-Baines - https://t.co/wgHARvxBeg

[Observatory Int'l. @observatoryint]

B2B Marketers target brand building: https://t.co/n2qfw1aqe0

[Observatory Int'l. @observatoryint]

With the best agency-side talent in increasingly high demand you need to secure that talent by being the most high performing, attractive marketers you can be. Lucinda Peniston-Baines thoughts on the talent crisis: https://t.co/hpHFa3MU6i

[Observatory Int'l. @observatoryint]

Brands need to think twice before entering ‘the metaverse’. our senior consultant Rob Foster, explains why strategy should be more important than fear of missing out - https://t.co/5xvsU2aDG4

[Observatory Int'l. @observatoryint]

Young marketers need to catch up on the learning they missed during the pandemic. Without urgent action, the industry could end up with a lost generation of talent. See our thoughts here: https://t.co/HyHvXZyWQf

[Camille Jourdain @camillejourdain]

"Le marketing d’influence ressemble encore au Far-West. Le marché commence à se structurer mais l’ère de la maturité n’est toutefois toujours pas pour demain…"
D'après @nicogondeau de @observatoryint.
Partagez-vous son avis ?
https://t.co/6wwCEMrCLd
#InfluenceMarketing #ARPP

[WFA @wfamarketers]

🔴 “Brands need to think twice before entering the #metaverse. They should experiment, but they should not expect any financial return.”

👉 Read @iamDigiRob (@observatoryint) his take on marketers their fomo on the metaverse: https://t.co/QGLcmGFHMV.

#Marketing #GlobalMarketing

[Observatory Int'l. @observatoryint]

Last chance to nominate someone for the WFA Global Marketer of the Year 2022 - celebrating great marketers that make a difference - closing 16th October - https://t.co/OaV0hTrEE2

[Observatory Int'l. @observatoryint]

Brands need to think twice before entering the metaverse. @iamDigiRob Senior Consultant at The Observatory International, explains why it’s best to be cautious. https://t.co/ilvD0ZubQM

[Observatory Int'l. @observatoryint]

We're reducing our carbon emissions through partnership with Positive Planet

[Observatory Int'l. @observatoryint]

Marketing is going through a talent crisis. How can we fix it? https://t.co/PY45T36eL5

[Observatory Int'l. @observatoryint]

Proud to say...

[Observatory Int'l. @observatoryint]

Just over a week to go before the deadline for nominations for the @wfamarketers Global Marketer of the Year 2022 - who are you going to nominate? https://t.co/ehIuYZ2hrF

[Observatory Int'l. @observatoryint]

At The Observatory International we believe that when a pitch is run, it should be run for the right reasons and in a manner that holds up to scrutiny.

[Observatory Int'l. @observatoryint]

75% of major multinationals said that they were ‘somewhat satisfied’ or less with their current agency roster structure. A shocking statistic from our recent report with @wfamarketers on Agency Rosters. Contact us for more information. https://t.co/ueVjTtOgqZ

[Observatory Int'l. @observatoryint]

We're delighted that Lucinda Peniston-Baines is once again on the judging panel for the @wfamarketers Global Marketer of the Year award. It's time to get your nomination in - https://t.co/GpFbmIUfMv

[Observatory Int'l. @observatoryint]

How to market in tough times - interesting insights from @WARCEditors - https://t.co/iKwjVywfy1

[Observatory Int'l. @observatoryint]

What a fantastic evening celebrating the finalists for the #MCAAwards at Tate Britain. Thank you @TheMCA_UK team for a great event.