1) use of punctuation marks that catch sight (!,?,..., apostrophe)
2) emojis(relevant, genz emojis)
3) numbers (3,5) instead of spellings(human brain generally notices a number in a sentence first)
4) proper nouns (duo, manasvee, Manasvee Jain) and the personalised touch
Did a 50-notification-analysis on Duolingo @duolingo@duolingoindia understand its virality and the format that makes them easier to write.
Observations added in the comments...
15) types: Guided steps, reminder (habitual), make one crave(something already had), introduce n educate, irrelevant but catchy
16) jokes an 18yr old genz teen would hear and try themself (dark, brainrot, flirty, reality checks, etc)
Did a 50-notification-analysis on Zomato @zomato to understand its virality and the format that makes them easier to write.
Observations added in the comments...
12) use of figures of speech(personification, accismus, apophasis, aposiopesis, litotes,
malapropism, alliteration, inversion, onomatopoeia, etc)
13) timing of the day, month, year(snacks, exam, virat kohli retires)
14) make them for the screenshots
14) make them for the screenshots
15) types: Guided steps, reminder (habitual), make one crave(something already had), introduce n educate, irrelevant but catchy
16) jokes an 18yr old genz teen would hear and try themself (dark, brainrot, flirty, reality checks, etc)