Cécred by Beyoncé is the fastest selling haircare brand in history, surpassing Olaplex. In less than a year, the brand generated over $100 million in sales through Ulta Beauty alone. It’s also the best selling celebrity haircare brand of all time.
There are people who sell more, may have more streams or have more money.
But let me tell you something, nobody is more important in Entertainment than this woman. The most important entertainer in any room she's in.