Ollie

FUT Champs S2 ROW Regional Finalist. @FIWC 2017 ROW Regional Finalist. C'est la vie.

[Ollie @otbLight]

39-0. 8th in the world. Unreal. Still had one game left as well.

[Ollie @otbLight]

@dtcprophet @NoodleHairCR7 It’s bait my guy 🎣

[Ollie @otbLight]

@JemBourouhDE You are contradicting yourself massively. Awareness stage and negatives have a nothing todo with the original tweet on skags nor the concept behind them. How you are approaching skags is completely to the tweet you replied to & the fact you can’t comprehend that is painful

[Ollie @otbLight]

@JemBourouhDE this has nothing to do with skags haha - You're also disagreeing with the original post you replied to btw

[Ollie @otbLight]

@JemBourouhDE Not saying it can’t work btw! It’s clearly working for you. But that has nothing to do what what a skag actually is or does 🤠

[Ollie @otbLight]

@JemBourouhDE Agency, not brand! Skags were best practice when RSA’s didn’t exist; so you would build ad groups with a single keyword and hyper tailored copy to that keyword. But if you’re using broad, then you’re not really targeting a single kw and your structure isn’t reallyyy too logical

[Ollie @otbLight]

@SarahLevinger You know who that is right?… Also that has had spend behind it

[Ollie @otbLight]

@jspujji UGC

[Ollie @otbLight]

@adamtaylorl SWIPE

[Ollie @otbLight]

@jforjacob Been around for yonks mate. From a Google Ads shopping perspective, it was pretty much considered best practice to have a zombie/graveyard campaign from at least 2022. Same logic/concept as on Meta.

[Ollie @otbLight]

@oliverbrocato $5m arr with 40 employees? Paying them peanuts or what

[Ollie @otbLight]

@tak_01_ Different category to caps/sm/caliste + international competition

[Ollie @otbLight]

@ToriiRowe Already released to all accounts in my view

[Ollie @otbLight]

@therahulissar @Seanfrank In the US? That seems too high

[Ollie @otbLight]

@zackpaid COOK

[Ollie @otbLight]

@jaketheadnerd Brand awareness doesn’t equal incrementally…

[Ollie @otbLight]

@ChereneAubert yes please!

[Ollie @otbLight]

@TheEcomLad @AndrewDurot An a/b test is the opposite of “putting everyone’s checkout rate up in the air”, you don’t even know the sample size 🥴

[Ollie @otbLight]

@jacob_posel Weren’t you involved in Labs? Surely you have a contact…