Otter A/B

A/B Testing & Behavioral Intelligence Software

[Otter A/B @otterab]

@chrishorris ❤️

[Chris Horris @chris_tcsc]

@otterab is on AppSumo!! A/B testing software gets expensive for agencies.. this is one to check 😍

https://t.co/duynZjnB1a

#abtesting #experiment #ux

[Otter A/B @otterab]

@bronnybuilds Uhm, @useharrycom

[Otter A/B @otterab]

These pain point will manifest as part of a broader funnel, so take the full funnel into account! 2/2

[Otter A/B @otterab]

We’re often asked ‘what should we test’?

We believe a solid fundamental approach is to find a paint point or a weak link in the chain first, and then focus your efforts on that specific metric or KPI until you observe a positive change. 1/2

[Otter A/B @otterab]

Ever considered the fact that a loosing test is just as - and sometimes more valuable than a winning test?

That redesign or new LP could seem foolproof, but does it ACTUALLY yield a positive gain?

Often, what we expect to work, may play out differently!

[Otter A/B @otterab]

4. Innovation. We’re a team of CRO’s who love what we do, and want to build what we’ve always wanted to build.

[Otter A/B @otterab]

Introducing Otter A/B, a A/B testing and behavioral intelligence platform designed for ambitious brands.

We’ve taken our experience with existing tools in the market and created what we were always looking for in our toolbox 🧵

[Otter A/B @otterab]

3. Enterprise intelligence for everyone. All of our customers get the same powerful features - because there’s no reason why they shouldn’t.