Panacea Digital

I conduct independent user testing of #digitalhealth apps to bring you UX guidelines and best practice for creating health apps users love 📱💜

[Panacea Digital @panacea_digital]

Panacea Digital Newsletter

💡 featured findings from user testing sessions (not published on Twitter)
🎥 notification when a new UX review is published
📕 subscriber discounts for premium reports (10% - 70% off, not published on Twitter)

Sign up 👇
📩 https://t.co/fJjSe1F2fr

[Tiny Medical Apps @tinymedicalapps]

🔊We are proud to announce that @tinymedicalapps have been awarded SBRI funding to accelerate @DgtlHealthPass into the NHS.

The funding will help us continue our mission to make young people’s asthma self-management smarter.

➡️Read more here: https://t.co/NGPXiksrp9

[Tiny Medical Apps @tinymedicalapps]

📢Are you (or do you know someone) 15-25 living with asthma in the UK and willing to help us improve the Digital Health Passport (https://t.co/bELG6PChL3). Please DM or email [email protected]. £20 Amazon Voucher for 30-45 minutes with a user researcher.

[Panacea Digital @panacea_digital]

#gamification has great potential for #healthapps but it has be designed in a meaningful way - Balance app uses gamification strategies to help users acquire meaningful skills while at the same time teaching them the benefits of those skills 👍

More 👉 https://t.co/eC0p6xVyOA

[Panacea Digital @panacea_digital]

The very first impression of your product can determine whether people will stick with it or hit 'delete'. Expecting people to add their payment details for a free trial can leave them frustrated and discouraged.

Get research-based UX recommendations: https://t.co/V5HVDJzZT6

[Panacea Digital @panacea_digital]

📕 Premium Research Report

✅ 70 research-based UX guidelines for #digitalhealth apps
✅ 203 screenshots and user testing quotes
✅ interactive checklist to score your own #healthapp

👉 https://t.co/NY6cL5TqTF

[Panacea Digital @panacea_digital]

Based on my user testing findings, users are more prefer to engage with educational content that combines theoretical learning and practical exercises.

UX insight for health app founders: https://t.co/psl3KVV4HV

[Panacea Digital @panacea_digital]

💡One of the problem with health information online is the amount of time it takes to find relevant content. Allowing people to choose their problem area and then providing personalised recommendations is one way #healthapps can help with this issue.

#digitalhealth #healthtech

[Panacea Digital @panacea_digital]

Well designed #gamification approach taps into users' intrinsic motivation to improve a personally meaningful metric. Balance app uses this principle by encouraging users to 'level up' their skills in specific meditation techniques.

Watch full review 👉 https://t.co/Fl1nxt1DYY

[Panacea Digital @panacea_digital]

Panacea Digital Newsletter

💡 featured findings from user testing sessions (not published on Twitter)
🎥 notification when a new UX review is published
📕 subscriber discounts for premium reports (10% - 70% off, not published on Twitter)

Sign up 👇
📩 https://t.co/XR6au5igO0

[Panacea Digital @panacea_digital]

🎮🍏 Gamification is more complex than just adding badges and leaderboards to the app. But when done well, it can make the experience more engaging and motivating.

[Panacea Digital @panacea_digital]

Panacea Digital Newsletter

💡 featured findings from user testing sessions (not published on Twitter)
🎥 notification when a new UX review is published
📕 subscriber discounts for premium reports (10% - 70% off, not published on Twitter)

Sign up 👇
📩 https://t.co/fJjSe1F2fr

[Panacea Digital @panacea_digital]

User testing of 20 health and wellbeing apps reveals UX design patterns for onboarding flow that earns users' trust 👉 https://t.co/5wnbPm7RIl

#digitalhealth #mhealth #healthtech #healthcareux

[Panacea Digital @panacea_digital]

While levels and badges are the most visible parts of #gamification, the real magic is in helping the user to get from a ‘rookie’ to ‘master’ in a personally meaningful skill or area.

Watch full UX review: https://t.co/hI9dUdphKj

[Panacea Digital @panacea_digital]

Benefits of day-by-day guided programmes in #healthapps
✅ create an easy to follow content path
✅ break down complex topics into digestible chunks
✅ help users develop habits and routines

Full UX review 👉 https://t.co/2tMYyyEZfT

[Panacea Digital @panacea_digital]

Asking for personal information in #healthapps
👉 Ask for the minimum info you need to provide valuable service
👉 Tell the user why you’re asking for it and how THEY are going to benefit from providing this info

Full UX review 🎥 https://t.co/cGFCMnEt7k

[Panacea Digital @panacea_digital]

Having one primary call to action on the home screen helps users avoid 'choice overwhelm' and increases the chances that they will actually pay attention.

More research-based UX tips 👉 https://t.co/4r1v072P2O

#digitalhealth #mhealth #healthtech #healthcareux

[Panacea Digital @panacea_digital]

Successful onboarding experience for #healthapps
✅ ask for minimum user data - just enough to personalise the content
✅ minimise roadblocks like passwords and registrations
✅ end with a meaningful action that will make the user feel like they're one step closer to their goals

[Panacea Digital @panacea_digital]

'Balance' app is doing a great job personalising the content based on users' goals and preferences.

UX best practice fore #healthapps 👉 https://t.co/ZiQEYMTYOk

[Panacea Digital @panacea_digital]

💡 'Self-monitoring of behaviour' is one of the behaviour change techniques listed in BCT taxonomy by UCL. Weekly 'progress report' email is one idea how #healthapps can implement this principle in practice.

#digitalhealth #behaviourchange

[Panacea Digital @panacea_digital]

Based on my user testing sessions, some of the advantages of digital #mentalhealth resources are:

✅more private, no need to talk f-2-f
✅more affordable
✅apps provide 'in the moment' help as always on your phone

✉️Bi-weekly newsletter with findings: https://t.co/8lb81QRufd