parkerbold

[parkerbold @parkerboldevent]

Gearing up to create a strong Giving Tuesday message for your not-for-profit? Let parker bold take some of the heavy lifting!

With more than 15 years of experience, we can help guide your content and capture your unique voice.

#freelance #fundraising #givingtuesday

[parkerbold @parkerboldevent]

New blog post today! Short and sweet information about FAB (Feature, Advantage, Benefit) and how it helps your marketing plan. https://t.co/sIm8tonmKm

[parkerbold @parkerboldevent]

Short and sweet new blog post! https://t.co/zG2fUIWmhM

#newyear #newyou #marketing #communications

[parkerbold @parkerboldevent]

Pobody's nerfect! Having some humility and humour about your errors helps people relate to you. Own your errors!

#Marketing #SocialMedia #Mistakes #Ownership #Integrity

[parkerbold @parkerboldevent]

People love to get free stuff! Engage with your audience and build up your number of followers by offering a contest!

#Freebies #Prizes #SocialMedia #Marketing #Contests

[parkerbold @parkerboldevent]

Posting articles or even connecting with the media from others in the industry can help drive your searchability online and build relationships - and heck, they might share your stuff, too!

#SocialMedia #SharingIsCaring #Marketing

[parkerbold @parkerboldevent]

Social media doesn't need to be one person silo. Share posting responsibilities with your team and ilustrate your strong connections!

#Teamwork #SocialMedia #Messaging #Humanize

[parkerbold @parkerboldevent]

Enhance your media reach and that of a partner by finding a group or person to share your messaging to the masses! This can be equally beneficial for both parties.

#SocialMedia #Influencing #Partners #Messages

[parkerbold @parkerboldevent]

Study up on Search Engine Optimization to keep your business at the top of the Google hits! Key words and tags are the way to go!

#SocialMedia #SEO #Analytics #Keywords

[parkerbold @parkerboldevent]

You're not speaking to an empty void - even though it feels like that sometimes! Answer questions, interact, like and share the comments you get on your posts.

#SocialMedia #Engagement #Communications

[parkerbold @parkerboldevent]

The best way to build up your own community is to be a part of it. Join groups that interest you, that you think will interest your followers and those that will help you grow your business.

#Connections #Community #SocialMedia #Joiner

[parkerbold @parkerboldevent]

It may take a few tries and efforts to see what works best for your needs. Don't be afraid to throw out some ideas and see what sticks!

#SocialMedia #Marketing #Experiment #Communications

[parkerbold @parkerboldevent]

A strong social media campaign is more than just memes and quick announcements. To really enhance your strategy, exploring paid or produced content is a great idea.

#SocialMedia #ContentCreation #Engage #Marketing

[parkerbold @parkerboldevent]

Each social media outlet has "better" times to reach your audience. And each audience "better" times that they are likely to be scrolling. Do your legwork and pick your schedule.

#SocialMedia #Marketing #TimingIsEverything #Audience

[parkerbold @parkerboldevent]

Start with the basics to measure your success. Seeing your views and likes and such will give you an idea how your posts are hitting your audience.

#Marketing #Response #Analytics #Measure #SocialMedia

[parkerbold @parkerboldevent]

You don't need to be a follower, but knowing what the competition is up to only benefits you in the end! Also, seeing what people are responding to will inform your plans.

#Trends #Influencing #SocialMarketing #Savvy

[parkerbold @parkerboldevent]

So many times we see images that are hard to read. Yellow backgrounds with white lettering - eep! From a graphic design perspective this is bad and even worse when it's not accessible for ALL of your audience.

#Accessibility #AODA #Design #Marketing #Inclusivity

[parkerbold @parkerboldevent]

Stick to the facts! Well, your key message at least. Don't bog yourself down with trying to accomplish too much with one post.

#SocialMedia #Marketing #Content #OneTopic

[parkerbold @parkerboldevent]

December 10, Human Rights Day, is an opportunity to reaffirm the importance of human rights in re-building the world we want, the need for global solidarity as well as our interconnectedness and shared humanity.

#RecoverBetter #HumanRightsDay #UnitedNations

[parkerbold @parkerboldevent]

Being consistent in your tone of posts illustrates a strong level of professionalism and builds trust from your audience.

#marketing #socialmedia #ldnont #consistent