Paul Eichenberg

Chief strategist, thought leader, family man.

[Paul Eichenberg @paul_eichenberg]

@us_connie R

[Tech Briefs @TechBriefsMag]

A reader asks @paul_eichenberg and an expert from @SABIC: What role will plastics play in the battery electric vehicle? https://t.co/emRqAqQIlP

[Paul Eichenberg @paul_eichenberg]

Just as automotive companies start coming to terms with changes caused by vehicle electrification, more disruption will hit the industry. Centralized compute systems are essential to AV functionality and will be the "next big thing" to hit the industry.
https://t.co/6gVCb6cKBL

[Paul Eichenberg @paul_eichenberg]

I am very excited to be on a panel with @SAEIntl to discuss the future of EV battery materials and what this means for your business. Follow the link below to register. #EV #thermoplastics
https://t.co/pyjaetANCd

[Paul Eichenberg @paul_eichenberg]

What happens when vehicle ownership reaches its peak? See what's behind peak auto and what you should do to stay ahead of it. https://t.co/FJ9ITSTUYk

[Paul Eichenberg @paul_eichenberg]

Join me tomorrow at the @AIAG Future Automotive Webinar as I go live on what electrification means and what you need to do to ensure you aren't left behind in the drastically changing industry. #EV https://t.co/yQbDS8MW72

[Paul Eichenberg @paul_eichenberg]

With massive amounts of data and a shift in driving responsibilities, it would be hard to keep automakers OUT of the insurance world. Here’s my take on it. https://t.co/YtZnYvsj7i

[Paul Eichenberg @paul_eichenberg]

It isn't Detroit Vs. Silicon Valley. In order to reach the level of safety and technological sophistication that future vehicles require, the two must join forces and leverage each other’s strengths. Here's my take on it: https://t.co/yuFOwUm9SQ

[Paul Eichenberg @paul_eichenberg]

As automakers scramble to keep up with the massive disruption of electrification, auto companies must also consider how this transition will impact employees or risk displacing millions of workers and interrupting local economies. https://t.co/bZsmnWnPHf

[Paul Eichenberg @paul_eichenberg]

2020 has disrupted "business as usual" in many ways, here is how it has impacted the automotive industry – for good. #Automotive #autonews
https://t.co/HngAKEJHgj

[Paul Eichenberg @paul_eichenberg]

The industry has now overcome the largest barrier to the mass adoption of BEV (cost). And it's happened 10 years earlier than expected. This is going to have a big impact on auto company's strategic plans and escalate the sense of urgency to prepare for the future.

[Paul Eichenberg @paul_eichenberg]

Whether you’re planning to ride the last waves of the internal combustion engine, want to pivot to meet the evolving needs of the new automobile, or are a newcomer to the industry, long-term scenario planning is a must. https://t.co/paL8A6GeHx

[Paul Eichenberg @paul_eichenberg]

Wishing everyone a safe and happy Thanksgiving!

[Paul Eichenberg @paul_eichenberg]

Software will be the fuel behind future vehicles. To take advantage of this change, auto companies should be evaluating these trends and exploring how they can invest in the growing software market. https://t.co/n1Stla3LfV

[Paul Eichenberg @paul_eichenberg]

One of the biggest game-changers for the auto industry could be the switch to the Mobility as a Service (MaaS) business model. Find out how it could affect your long-term strategy.
https://t.co/GJFR8mzpqG

[Paul Eichenberg @paul_eichenberg]

Auto companies that don’t have a documented strategy and say it is completely understood at the top levels of the organization is a false understanding of strategy—and could very well lead them to an “out of business” sign within the next decade. https://t.co/lOlfjgKiLD

[Paul Eichenberg @paul_eichenberg]

The automotive market is changing at full speed—and those who can’t keep up could be left behind forever. Here are 5 trends that every automotive company should be worried about.
https://t.co/x4fln5MDXL

[Paul Eichenberg @paul_eichenberg]

"Suppliers need to be positioning themselves for a different automotive future—or ride their businesses to an inevitable end." https://t.co/Y9sMXnl09H

[Paul Eichenberg @paul_eichenberg]

If you haven't watched it yet, I joined @Autoline After Hours last week to talk about how tech is transforming the auto industry—and how COVID is as well. You're sure to find some interesting insights.

[Paul Eichenberg @paul_eichenberg]

We all know where the auto industry is heading, but taking the scenic route might pay off. Find out why “mild” disruptions will be the road to success for auto suppliers. https://t.co/CljH7YjEbp