PEEKUP

The fastest way to launch your startup. Product, Marketing and Creative media. All in one Place

[PEEKUP @peekuptech]

@__ethelle If you need a company to handle your build and launch, send us a DM. Clean and scalable codes, marketing and creative media. Your startup launch pad. Easy peasy flow.

[Ethel Egboja @__ethelle]

If you’re an African startup founder trying to start lean and save cost but still want access to the best tools, these are my recommendations:

Backend: Railway + Supabase for auth, storage and database.
Frontend: Vercel or Cloudflare
Payments: Paystack
Analytics: PostHog

[Quirehouse @quirehouse]

Hello!!! This is my first ever tweet.
My landing page went live today after 2 months of idea validation and internal planning and testing.

Can’t wait to build with the African founders.

Let’s go.

[Quirehouse @quirehouse]

We are ready.

[Quirehouse @quirehouse]

Thank you to the founders who joined the session this morning.

It was amazing. Let’s do it again next month when we officially launch the community.

You can register at https://t.co/Rw2IYd5WuK

[PEEKUP @peekuptech]

We sef no small.

[Ethel Egboja @__ethelle]

I can’t believe a product we built at @peekuptech is launching in the UK on November 8th, 2025! 🇬🇧

Fun fact: it has four user profiles with unique access levels and its own back office.

My team did that.

[PEEKUP @peekuptech]

We’re up!

https://t.co/Ioty1717pU

[PEEKUP @peekuptech]

This product we are building for this client is giving everything it should give.

My team >>>>

[Ethel Egboja @__ethelle]

The SaaS market is expected to grow to $230B by the end of 2024.

- Competition is going to get even crazier.
- User expectations will skyrocket.
- Customer experience will be the deciding factor.
- Data will become the fuel for SaaS growth.

*Use this information as you may*

[Ethel Egboja @__ethelle]

There are no rules when it comes to marketing but a for a SaaS product…

Check 🧵

[Ethel Egboja @__ethelle]

This is what your early-stage SaaS startup’s content marketing strategy should look like.

Simple but very effective.

[Ethel Egboja @__ethelle]

There’s a web3 client I worked with in 2022. He’s a great guy. We did amazing work together, and it’s one of my best projects, but there’s the dilemma of signing an NDA…

There is so much I can teach starters from that job but… CANT and it sucks.

[Ethel Egboja @__ethelle]

When people ask me what my role as a product marketer means👇🏾😂.

Many hats, big bucket of work but love it all.

[Ethel Egboja @__ethelle]

4 tools making my life way easier right now.

- @NotionHQ tasks, portfolio, journal, literally everything

- @beehiiv email marketing, landing pages

- @lucidchart helps me create diagrams, charts, etc

- @Pitch my best friend when it comes to presentations, pitch decks, slides

[Ethel Egboja @__ethelle]

Marketing books that will make you an A-level marketer in 2024.

Add yours👇🏾

[Ethel Egboja @__ethelle]

As a remote worker/freelancer, what time do you usually start your day?

[Ethel Egboja @__ethelle]

The best way to become good at marketing is by doing marketing.

There are no shortcuts.

[Ethel Egboja @__ethelle]

I just finished a presentation on “Using DAU and MAU to checkmate product growth in web3 marketing”

This client literally said he had so much fun listening to me and I should consider lecturing in the future.

Anyways, deal closed!

My day has been made. Time for a reward😂.

[PEEKUP @peekuptech]

Marketing is the driving force behind brand growth and customer acquisition.

As you continue in the week, we urge you to approach your marketing as a strategic investment that propels your brand forward.

#marketing #techstartup #businessgrowth #MarketingTwitter

[Ethel Egboja @__ethelle]

Last read for 2023!

Thank you for this book @AlexHormozi. Second read but still fresh with too much to take home.