Seb & George

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[Seb & George @penpalz_]

The Downfall of the Copywriting Community.

And how you can save it before the end of 2023...
⏰⏰⏰

[George Babakhanov @georgebnov]

This is the first time I met her...

Sitting in the back of my math class, falling asleep
Till she pops up:

Her curvature!
Her skin tone!
Her German accent!

Everything I ever wanted in a girl,

I smile as I dream of us watching the sunset.

You'll be mine Porsche 992 gt3rs ❤️

[George Babakhanov @georgebnov]

Working :)

[George Babakhanov @georgebnov]

My plans for the future!

[George Babakhanov @georgebnov]

Working, working and one more time, working.

Not stopping, till I become someone…

[George Babakhanov @georgebnov]

Really sad day today…
No,not looking for empathy, and NO will not answer questions about it. When I’ll feel ready, I’ll maybe tell you guys.

For now just watch me work on copywriting:

[George Babakhanov @georgebnov]

Me starting to re write the longest (20 pages) sales letter:

[George Babakhanov @georgebnov]

Loro Piana - my favourite clothing Brand.

While writing this analysis it made me realize how much it relates to me.

Their ICP is literally me:

I love dressing well
I love surfing and the beach
I love elegant and prestige lifestyle

Another great analysis.

Day 7 ✅

[George Babakhanov @georgebnov]

Apple 🍏- not the one you eat, but the one you use.

Apple is such a great company, I wish I analyzed them 1st.

Learned a bit of new things.

The biggest one is:
look how many benefits they have with USP’s.

It’s either:
I’m recognizing them better.
Or
Incredible company.

[George Babakhanov @georgebnov]

Hilti Inc. - construction tools company competing with Dewalt.

Very interesting website and USPs.

Also really interesting how they are advertising their product.

I’ve never seen Hiltis ads before.

So is their marketing word of mouth?

P.S: web designers fix their website 🙏

[George Babakhanov @georgebnov]

Gadzhi glasses - blue light blockers by the man himself @GadzhiIman.

Sorry for late tweet!

Very interesting website,

Lots new learned,

And it’s getting easier to find all the:

Facts and features
Benefits
USP

So cheers to another day of analysis.

Day 4 ✅

[George Babakhanov @georgebnov]

Pizzaiolo - small little pizzeria in Ontario.

Tried to analyze a small business in a saturated market.

We keep on learning!

P.S. any website designers looking to make a buck, Pizzaiolo’s website is not optimized for phone or IPad, only computers. Optimize it!!!

Day 3 ✅

[George Babakhanov @georgebnov]

Again for some reason,

I've been feeling sick.

The work has slowed down,

but, I'm still trying to keep my positivity,

And trying to improve every day.

I haven't written a single story in the past 3 days.

Just had to be truthful with you guys.

Will do better!

[George Babakhanov @georgebnov]

Morning motivation:

One trick that I recently started using is the 3,2,1 trick.

When you have an idea to do something,

you start counting from 3 back down to 1.

If you do not get up in that time span,

Laziness beat you,

And your brain will not get you up anymoree.

Try it!

[George Babakhanov @georgebnov]

After 7 days of my challenge.

I gained clarity.

I can now walk almost easily identify someone’s USP and reverse engineer it.

But now the problem is I have no clue what business to analyze next.

Drop your favourite business there is, and I’ll analyse it!

[George Babakhanov @georgebnov]

Are you lost trying to learn high-income skill?

Where to start?
What to learn?
How to learn it?

The truth is,

I'm lost too.

Therefore,

I will reverse-engineer 30 websites (or ads) for 30 days.

To let YOU, learn from my mistakes.

(Updating this thread every day)

[George Babakhanov @georgebnov]

Copywriting Tip:

USE ANALYTICS

For every word that you wrote online, use it as an experiment.

If you see the analytics, be down -> analyze what you did wrong -> Change it or never use it again.

[George Babakhanov @georgebnov]

Morning Ladies and Gentleman:

Put yourself at least one time today,

In an uncomfortable situation.

[George Babakhanov @georgebnov]

3 days ago, my grandfather and I played Billiard.

Every time he missed a pocket by a bit,

I would say:

“Ou close”

But he would say:

“Not good enough"

And would start naming what he could have done better.

He beat me

But, I realized to win you need to learn to accept.

[George Babakhanov @georgebnov]

3 months ago I started with 32 followers:

After:

3 shadowbans
Low engagements
Losing motivation

I'm about to hit 200 followers.

Today's morning wake up and keep going.

[George Babakhanov @georgebnov]

I f*cking hated high school.

Kids were stupid,
The teachers were dumb,
School distracted me from the business.

But guess what...

I'm still going back to school in September.

6 reasons why I will continue my studies at an education institution and why you should too.