Christine P O'Rourke

PR practitioner by day currently working at DiGennaro Communications. Co-Founder of the Girls Loft Series (@girlsloftseries)

[Christine P O'Rourke @perezOrourke]

just the best https://t.co/meAQHqzu0n

[DiGennaro Communications @digennaro]

#COVID19 has forced us all to rethink how we communicate. We’ve tailored our offerings to increase the effectiveness of your marketing efforts in the current environment. Learn more at https://t.co/FbBmXYAUQE

[Christine P O'Rourke @perezOrourke]

@slarkpope Look forward to seeing where you land - you will be missed!

[DiGennaro Communications @digennaro]

MS disease progression is very difficult to measure which is why @ThePitchAgency worked with @roche to use machine learning to develop Floodlight. "It was much more about a return on creativity which is what Floodlight is all about" @bamose #CannesLions2019

[Samantha DiGennaro @SamDiGennaro]

We worked toward evolving A/B testing so there aren’t winners & losers. We needed to parse signals from noise. Experiment to see what performs. Iterative testing pushed graphic changes that made the campaign perform better. @TMobile @taholland @mrednor @decodedadv #SMWNY

[Christine P O'Rourke @perezOrourke]

same, same.

[Katie Richards @ktjrichards]

Aaaaaand I'm crying over a beer ad. Cool, cool.

[Christine P O'Rourke @perezOrourke]

I liked a @YouTube video https://t.co/483fIIxEJz Passionately Curious | Sarah DaVanzo | TEDxAsburyPark

[Christine P O'Rourke @perezOrourke]

Omnicom’s Sparks & Honey Repositions Itself as a Consultancy, Brings on New CSO https://t.co/LjhQxhmYqy

[Christine P O'Rourke @perezOrourke]

Does any story really vanish once it's been told? Bravo to Instagram's Cannes experience this year: https://t.co/yjBTMNcV27

[Christine P O'Rourke @perezOrourke]

It's a Family Thing....congrats on a great new campaign Red Tettemer O'Connell + Partners! https://t.co/36hrkZ2Zj1 https://t.co/9iOL8Szke2

[Christine P O'Rourke @perezOrourke]

Times like these. https://t.co/QDncHlWS1X

[Christine P O'Rourke @perezOrourke]

"Happy farmers make better coffee" says @redtettemer president/CCO Steve Red - @campaignliveus covered the agency's latest work for Laughing Man Coffee, which puts real coffee farmers + @RealHughJackman front & center https://t.co/e9xNm9ZgDh

[Matthew B. Britton @MattyB]

SUZY MEET WORLD -> Unreal demo day at #SXSW today 🔥🔥🔥

[Business Insider @BusinessInsider]

A former ad agency CEO has built a digital research tool which he calls the Siri for marketing execs @BI Prime https://t.co/99tLumBOoq

[Christine P O'Rourke @perezOrourke]

The "Siri for Marketers" is here, or as their team likes to say, the "Waze for Business" -- congrats on the launch of Suzy!! https://t.co/GLREVugCJ3

[lindsay rittenhouse @kitten_mouse]

Sparks & Honey recaps the entire Internet in one hour each day https://t.co/IVAi41kCpH

[Emma Gray @emmaladyrose]

in praise of women who give all the fucks

[Christine P O'Rourke @perezOrourke]

participated in a Q&A with an Astronaut today. can check that off the bucket list. https://t.co/DwiFk4VSCY

[Christine P O'Rourke @perezOrourke]

"It’s easy to see the beginnings of things and harder to see the ends." -jd https://t.co/Yv9ZMPBFb8

[Christine P O'Rourke @perezOrourke]

love. https://t.co/HtiSLYygPy

[Christine P O'Rourke @perezOrourke]

that day when you trade in the Ikea for the @westelm #houseproud #upgrade https://t.co/gtDIWtbz5B