ehhh yeah kinda. you could also put the music out, and then spend a bunch of energy on promoting the music once its out, instead of only focusing on it before, hoping people remember a date. im speaking from a place of doing both btw, and was speaking to folks who might feel like they cant put their art out because they think they have to do xyz before hand. its no right or wrong way.
Turn off your loudness optimization on any streaming service. It ruins a master. Auto level. Whatever it is. U wanna hear the raw files. Not a downgraded one.