Peter Yue

builder, ex-quant
building native marketing agency that runs itself 🤖

[Peter Yue @peteryuebuild]

I left my quant job in Chicago because I wanted to build something I cared about.

Last year, I started over. A new tech stack, new people, and a lot to learn.

I've built several products. Some failed. Others stalled.

I still want to build things, learn in public, and make money from something I created.

One question keeps coming back:

How do you get the right people to notice what you've built?

There are talented people building useful things that barely anyone sees. Building the product is only part of the work. Getting it in front of people is another.

That's the problem I want to work on: helping builders and small businesses get discovered.

And I'm starting with my own account.

I'll share what I build, how I try to reach people, and the results—including the things that don't work.

I don't know if I'll make it work. But I'm going to build it anyway and document the whole thing here.

If you're building something too, what are you working on?

If you're into coding, marketing, or agentic AI—or you're building a startup—let's #connect.

[Peter Yue @peteryuebuild]

Made a boring workflow less painful?

Drop your tool and name the repetitive task it removes. Boring problems are welcome here.

[Peter Yue @peteryuebuild]

Have you ever discovered that your real competitor was a spreadsheet, an assistant, or doing nothing?

How did that change what you built?

[Peter Yue @peteryuebuild]

Try describing your product without 'AI-powered,' 'all-in-one,' or 'revolutionary.'

What can the customer do with it?

[Peter Yue @peteryuebuild]

Someone says, 'I'd definitely use that.'

What would you ask next to learn whether they actually need it?

[Peter Yue @peteryuebuild]

What did a potential customer say that made you realize you'd misunderstood their problem?

The exact wording, if you remember it.

[Peter Yue @peteryuebuild]

Starting again meant learning a new stack.

But the part I care most about is finding a problem worth staying with when the excitement of the technology wears off.

[Peter Yue @peteryuebuild]

Building for a very specific profession?

Share your product and name the job it helps someone do. I'd like to see more tools beyond the usual founder audience.

[Peter Yue @peteryuebuild]

Anyone here moving from a technical career into running their own business?

What has been the biggest adjustment so far? Let's #connect.

[Peter Yue @peteryuebuild]

@Soiralx connected! :)

[Peter Yue @peteryuebuild]

Hey X! 👋

Solo builder from San Francisco!

Looking to connect with:

🌍 Anyone building cool things
🚀 Founders
🤖 AI builders
💻 Indie hackers

Building something?
Drop it below 👇

Let's connect so that grow together! 🤝

[Peter Yue @peteryuebuild]

@hyeokStory connected! :)

[Peter Yue @peteryuebuild]

@a_lungeanu connected! :)

[Peter Yue @peteryuebuild]

@dmytring connected :)

[Peter Yue @peteryuebuild]

@shanyuhai_123 @X connected :)

[Peter Yue @peteryuebuild]

@_Yashwanth009 connected :)

[Peter Yue @peteryuebuild]

@uriel_builds connected :)

[Peter Yue @peteryuebuild]

Building a startup and learning how to market it yourself?

Let's #connect. I'm interested in meeting people who enjoy both making the product and helping it get found.

[Peter Yue @peteryuebuild]

@MiraPuzzles i just followed you thank you! :)

[Peter Yue @peteryuebuild]

@zenoTechieTalks @AlwIkigai connected

[Peter Yue @peteryuebuild]

@DPxskrhg Hi DP let's connect :)