Peter Pezaris 💻

Now: CEO @tryvortex
Previously:
CSO @newrelic
CEO @teamcodestream
CEO @glip
CEO Multiply
Founder

[Marcelo Bukowski @MarceloBukowski]

asked my coding agent what TypeScript would look like if it were designed for code mostly written by machines. two hours later, BotScript exists.

playground + a one-shot prompt that scaffolds a full-stack app: https://t.co/d12EswVHAx

[Peter Pezaris 💻 @pezster]

@MarceloBukowski Looks amazing!

[Peter Pezaris 💻 @pezster]

Early stage truth:

Your startup feels like a needy parasite.
You give time. You get nothing back. No signal it’s working.
Most quit here.

[Peter Pezaris 💻 @pezster]

@Tocelot @speedrun just submitted an application @Tocelot have a look under [email protected]

[Peter Pezaris 💻 @pezster]

the cost of starting a company has collapsed. AI writes your deck, your prototype, your marketing in a weekend.

[Peter Pezaris 💻 @pezster]

You can hustle your luck.

[Peter Pezaris 💻 @pezster]

blueprint: 1. talk to customers 2. build the product 3. repeat. Thats it.

[Peter Pezaris 💻 @pezster]

For 3 years I wrote myself a $200,000 check every month to keep Glip alive. No outside investors. Just me, burning $7.2M of my own money.
First few months felt fine. Year two the pen got heavy. Year three I was asking what I was doing.
We sold the company. Got it all back and more.
Now building @tryvortex.

[Peter Pezaris 💻 @pezster]

Office floor. $10K/year. 3 years.
Sold the company. Now I spend my days fixing the dumbest leak in SaaS: free users who never become teams. Vortex turns that into revenue. No engineering required.

[Peter Pezaris 💻 @pezster]

$17 in my bank account. That was the low point.
CodeStream eventually exited to New Relic for $46M.
What changed things: figuring out how free trials turned into paying teams faster and more often.
That's the hardest problem in PLG. It's also what Vortex solves.
Team activation and invitation flows. 29% uplift in new user conversion.

[Peter Pezaris 💻 @pezster]

@paulg is that "useful naiveness" something you'd care to write about?

[Peter Pezaris 💻 @pezster]

Early in my career, I started having some success with my first business, and I had a few exits for about $350 million. free-trail-to-paid-team conversion was paramount and became our secret sauce.

[Peter Pezaris 💻 @pezster]

@Soma_Capital awesome happy hr at your new SF office yesterday! lets make it happen more often. great stuff @aneelr

[Peter Pezaris 💻 @pezster]

@jones_titania

[Peter Pezaris 💻 @pezster]

@dougkalmanphdrd

[Peter Pezaris 💻 @pezster]

@SoufTng11454 https://t.co/5Bto2H6PPf is a scam. their medicine landed me in the ER with an allergic reaction, and they refused to offer their "no questions asked" money back guarantee.

[Peter Pezaris 💻 @pezster]

@AITRADEIDEAS https://t.co/5Bto2H6PPf is a scam. their medicine landed me in the ER with an allergic reaction, and they refused to offer their "no questions asked" money back guarantee.

[Peter Pezaris 💻 @pezster]

@dougkalmanphdrd https://t.co/5Bto2H6PPf is a scam. their medicine landed me in the ER with an allergic reaction, and they refused to offer their "no questions asked" money back guarantee.

[Peter Pezaris 💻 @pezster]

@David_Riley70 https://t.co/5Bto2H6PPf is a scam. their medicine landed me in the ER with an allergic reaction, and they refused to offer their "no questions asked" money back guarantee.