Nikita Filippov☺︎

product designer. shipped 20+ products and not done yet.
ex. @medal_tv, ex. VK. open for the right project

[Nikita Filippov☺︎ @phileeppov]

Unpopular opinion: "good design" is the floor, not the ceiling.

Clean? Expected. Functional? Obvious. Unmistakable? Rare.

I design for rare. The thing that makes this product this product.

Structure & Soul. Either alone — generic. Both — unmistakable.

I'm Nikita. 20+ products. Medal, VK, startups from zero.
Follow if generic isn't an option 🙂

[Nikita Filippov☺︎ @phileeppov]

@playhead @hthieblot Club

[Nikita Filippov☺︎ @phileeppov]

@adriankuleszo my family stopped asking me why I'm staring at menus in restaurants. they know

[Nikita Filippov☺︎ @phileeppov]

@BuffetDesigns cooking smth

[Nikita Filippov☺︎ @phileeppov]

@vanschneider the print set will be dangerous. these have "I need the full collection" energy

[Nikita Filippov☺︎ @phileeppov]

@Ahmedcreatives yes and then I resurface with 12 versions of the same thing and no idea which one's better

[Nikita Filippov☺︎ @phileeppov]

@davidonchainx my banger is always the next one. the current one is just "fine"

[Nikita Filippov☺︎ @phileeppov]

@scott_bair the logo is the fun part. 47 rules about how it behaves on every background, that's the actual work nobody wants to pay for

[Nikita Filippov☺︎ @phileeppov]

@oykun worse news: the people who can't tell the difference are the ones approving the work

[Nikita Filippov☺︎ @phileeppov]

@pmitu literally just posted a UI for a product that doesn't have code yet. can confirm

[Nikita Filippov☺︎ @phileeppov]

@darylginn "it works on my planet"

[Nikita Filippov☺︎ @phileeppov]

@avstorm @FutureBrandSP this is the kind of branding that makes you forget someone designed it. feels like it just exists

[Nikita Filippov☺︎ @phileeppov]

I keep telling clients "trust the process." now I'm the client and I don't trust the process at all☺︎

[Nikita Filippov☺︎ @phileeppov]

@VadimCarazan idk I actually like being a designer. I just refuse to let anyone else define what that means for me

[Nikita Filippov☺︎ @phileeppov]

@JacobyBrandon "good enough" is the real enemy here not the tools. systems made it easy to ship something acceptable and call it done. now ai makes it even faster to get to acceptable. the ceiling didn't move, just the speed to reach it

[Nikita Filippov☺︎ @phileeppov]

@benjitaylor I've opened this menu thousands of times and never once thought about how it opens. now I will. thanks for that

[Nikita Filippov☺︎ @phileeppov]

@yahyavision https://t.co/u9gwZpLy3S

[Nikita Filippov☺︎ @phileeppov]

Can't show the product yet so here's the logo instead. Priorities.
Animation by Grok @Imagine. I kept waiting for it to mess up the materials and it just... didn't.

[Nikita Filippov☺︎ @phileeppov]

Can't show the product yet so here's the logo instead. Priorities.
Animation by Grok @Imagine. I kept waiting for it to mess up the materials and it just... didn't.

[Nikita Filippov☺︎ @phileeppov]

@FonsMans Welcome to the rabbit hole. It doesn't end☺︎

[Nikita Filippov☺︎ @phileeppov]

@FonsMans @snigdd @figma This is getting out of hand

[Nikita Filippov☺︎ @phileeppov]

@CamiloVlies @X Been doing 0→1 for years, 20+ products from early-stage to scale. Currently independent. Always down to talk with people who ship.