Petr Kraus

Brand and tech enthusiast. Mountain biker. Founder. Mentor.

[Petr Kraus @pkraus]

The new #Martech Manifesto provides simple yet practical guiding principles on selection and development of software for #marketing technology stacks. https://t.co/1WvQRkbAns

[Petr Kraus @pkraus]

@DonaldJTrumpJr Now, when even your father is directly affected by the easy access to guns, it might be the right time to finally start thinking about stricter rules…

[Petr Kraus @pkraus]

@BarackObama @JoeBiden My management advice to @JoeBiden: Now it’s the best face-saving TIME to resign as @POTUS and give @KamalaHarris the once-in-a-lifetime opportunity to serve as the (first female) president for a few months. Give her a chance to say “You know me.” [as president of the U. S.], pls.

[Petr Kraus @pkraus]

@BarackObama @BarackObama Former German chancellor Angela Merkel – whom you called your dear friend – managed to win three consecutive elections with a simple sentence: “You know me.”

For good or bad, Americans know Donald Trump. Therefore, your valued friend @JoeBiden can go even further.

[Petr Kraus @pkraus]

@espiekermann Brand directors’ rule number one: If it’s not broken, don’t fix it!

[Scott Galloway @profgalloway]

When a private citizen can pay $44 billion for a media company — “the world’s town square” — and both crash the civility of the discourse and incinerate 17 years of brand equity within 10 months …. we have too much concentration of wealth in the hands of too few.

[Petr Kraus @pkraus]

@sascha_p Same here... Versuche es mit Path Finder von @Cocoatech.

[Petr Kraus @pkraus]

@jstackmann Good decision! You have 28K followers for a reason! 🙂 Btw: https://t.co/j8neRwvXhI

[Jürgen Stackmann @jstackmann]

Lots of questions asking why I'm on Twitter. That's easy: It's all about you! #VW /JS

[Petr Kraus @pkraus]

@jstackmann Having followed your journey from ŠKODA to VW to SEAT and VW again, “it’s been a blast” perfectly describes it! I’m honoured to have worked with you during its first chapter. You have always been a shining light of management, leading with humanity. I wish you all the best!

[Petr Kraus @pkraus]

@VolkerWeinlein There are even plans for the opening ceremony... https://t.co/mveo2Gv0qF

[Elon Musk @elonmusk]

@flcnhvy 🇩🇪 Natürlich 🇩🇪

[Petr Kraus @pkraus]

It's out now! There are 8,000 martech solutions on the 2020 Marketing Technology Landscape by Scott Brinker. It grew by 14% from last year's 7,040 tools. And it has a new design...
#marketing #martech #marketingtechnology https://t.co/2DLNL93x1n via @chiefmartec

[Petr Kraus @pkraus]

@tomfishburne is a marketing industry treasure. #MartechLikeAPirate PS: @chiefmartec is another one. :-)

[Petr Kraus @pkraus]

“The fundamentals of trust in brands are – the fundamentals: Honesty, authenticity, doing the right things and communicating those things.” says @jimmy_wales (Co-Founder of Wikipedia) at #DMEXCO19. #branding #trust #marketing

[Petr Kraus @pkraus]

„Most sites and platforms are optimized for clicking. Marketers need to be careful about that. Does it really lead to engagement with the brand? Do the consumers have the feeling they understand the brand?” — Jimmy Wales, Co-Founder of Wikipedia, at #DMEX…https://t.co/lNOu6sfrPS

[Petr Kraus @pkraus]

@jstackmann Back to the roots. Reduced, simple, nice.

[Petr Kraus @pkraus]

@H_Ametsreiter @Unitymedia Als Kunde beider Unternehmen hoffe ich, dass nach der Transformation das Beste von beiden Marken übrig bleibt.

[Petr Kraus @pkraus]

@sascha_p @florian_martens Sehr cool! Für mich bitte genauso, auch mit den Surfboards.

[Petr Kraus @pkraus]

@apple @amazon @google @microsoft Research suggests that female voices of assistants strengthen the gender stereotypes. Meet Q: The First Genderless Voice https://t.co/9Ismu3Hjih #genderlessvoice #pride #equalai via @genderlessvoice

[Petr Kraus @pkraus]

Generationen X, Y, Z, lasst uns die eigene Zukunft mitbestimmen und bei der #Europawahl2019 mitmachen.

[Petr Kraus @pkraus]

Das Video „Die Zerstörung der CDU“ https://t.co/1kJqC8LXRy von @rezomusik hat es schon in die @tagesschau geschafft, also habe ich mir die 55 Minuten Zeit genommen. Es ist schon eine super Leistung, die Aufmerksamkeit der Zuschauer (m/w/d) so lange zu halten. Und das schafft er.

[Petr Kraus @pkraus]

Mit Recherche und Fakten, vor allem aber mit gesundem Menschenverstand. #Rezo provoziert – zum Nachdenken. Die Aufregung einiger etablierter Medien kann ich nicht nachvollziehen. Na ja, die Reichweite hätten viele gerne auch.