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"Selecting BTS member V as the global ambassador for JINRO is a strategic activity aimed at strengthening JINRO's global brand awareness and preference rather than solely for short-term sales expansion" - Hite Jinro official 😌🔥
BTS'ten Taehyung, Güney Kore'nin geleneksel alkollü içkisi olan soju markası Jinro'nun ilk global marka elçisi oldu!
Sanatçının ilk reklam filmi için resmi tanıtım videosu yayınlandı.
BTS member V made his debut as the world’s bestselling spirit Jinro's first global ambassador Thursday with the release of a teaser video on the brand's social media channels.
https://t.co/ichaZurArI
This fan tried to get taehyung’s jersey in Stanford, Las Vegas, and even online on Weverse, but it sold out every single time. She finally got one in Munich 😭 Sold out king for a reason
I honestly don’t get why some fans keep saying Taehyung needs a pr manager to fix his Instagram. The whole reason his profile stands out is bcz it actually feels like him. I love that he shares random moments instead of turning his feed into just perfectly curated model shots-
looking taehyung dead in the eye & saying “you must be happy this is you” while pointing at his own picture was the realest thing ever like you could literally see him buffer for a moment theredjdkd
#Taehyung Emerged as #Celine’s Biggest Celebrity Driver at Paris Men’s Fashion Week SS27 - Launchmetrics
According to Launchmetrics’ SS27 Paris Men’s Fashion Week report, BTS V played a major role in amplifying Celine’s global visibility during Michael Rider’s debut menswear show.
The report credits V with $18.7 million in total Media Impact Value (MIV) through a combination of direct impact and third-party coverage, making him the house’s leading global celebrity contributor during the event.
Taehyung also emerged as the show’s highest-performing celebrity voice, generating $1.3 million in MIV from just a single Instagram post. Despite sharing only one post, he ranked among the event’s top voices, with that post becoming the top-performing placement related to Celine’s SS27 Men’s Show.
Beyond his own social media, Launchmetrics highlighted that Taehyung generated additional echo coverage and third-party media mentions, illustrating how his appearance sparked a global conversation that extended far beyond his personal platforms. The combined effect resulted in $18.7 million in total MIV, underscoring his exceptional ability to drive worldwide visibility and media value for the brand.
#TAEHYUNGxCELINE #CELINESS27
#VxCelineSS27 @celineofficial
BTS's V is the most-followed male K-pop artist on Instagram, with 75 million followers. He is also the highest-earning male K-pop artist on the platform, reportedly making around $1 million per sponsored post.