Product Marketing Hive

A #productmarketing community that gives back. PMM Hive lets you connect with your tribe, access free resources, and celebrate success.

[Product Marketing Hive @pmmhive]

The strongest PMMs won't be the ones who use the most AI tools. They'll be the ones who build the right operating model for using them.

The 5D AI Product Marketing Operating Model by Samridhi Anand

#productmarketing #pmm #ai #gtm

https://t.co/RfiMKpCtpy

[Product Marketing Hive @pmmhive]

What does product launch in the age of AI?

Anita Raj's thought-provoking article reveals how the traditional tiered launches need to adapt to the high-velocity of product shipping.

#ai #productmarketing #pmm #productlaunch

https://t.co/QL574U6HVM

[Product Marketing Hive @pmmhive]

Share this #Positioning article by Gokul Kailasam

A Four-Step Framework to Find Your Niche

https://t.co/L3Kp0npTLS

#productmarketing #pmm

[Product Marketing Hive @pmmhive]

In this high-velocity era of product shipping, can traditional launches keep up with both the speed and the need for coherence?

See Anita Raj's article: https://t.co/QL574U6HVM

#PMM After #AI: The End of Traditional Tiered Launches

#pmmhive #productmarketing #productlaunch

[Product Marketing Hive @pmmhive]

A lot of B2B SaaS companies end up with broad positioning by accident, not by choice.

Check out Gokul Kailasam's article: A Four-Step Framework to Find Your Niche

https://t.co/L3Kp0npTLS

#pmmhive #productmarketing #positioning #saas

[Product Marketing Hive @pmmhive]

Most #GTM plans fail at execution.

In this step-by-step guide, Abhishek Srivastava, shares explains why #internalenablement is the hardest part of go-to-market.

#productmarketing #pmm #pmmhive #productlaunch

https://t.co/MLU5wu0OT0

[Product Marketing Hive @pmmhive]

How to reduce the chaos as a #PMM and develop a system that makes your job easier?

Temitope Adelanwa shares her five building blocks for building a scalable PMM operating system. Template included.

#productmarketing #pmmhive

https://t.co/vJrcgy1qYh

[Product Marketing Hive @pmmhive]

@DeepDiveDanna Thank you for the shout out!😀

[Product Marketing Hive @pmmhive]

Bridging Brand and Product Positioning by Jon Itkin

Read here: https://t.co/JwwKCSvYUU

Product marketers can bring #brandmarketing and #productmarketing together and in the process, unlock a superpower they never knew they had.

#branding #productmarketing #positioning

[Product Marketing Hive @pmmhive]

@redslice Maria Ross, author of The Empathy Dilemma, joins us to discuss how leaders can balance performance, people and personal boundaries to achieve empathetic leadership.

👉 https://t.co/g6igCQek5b

#empathy #leadership #marketing #productmarketing #TheEmpathyDilemma

[Product Marketing Hive @pmmhive]

From #RoadBike to #ProductMarketing: Lessons for Solo Riders by Dario Dallefrate

Being a solo #ProductMarketingManager can feel like a solitary journey. Dario shares 5 key takeaways from the open road to empower you as a solo PMM.

https://t.co/LvE1hmsTBU

#pmm #b2bmarketers

[Product Marketing Hive @pmmhive]

✨New episode of This is Product Marketing✨
Episode 52: Bianca Galan - Inside an International B2C Product Launch

https://t.co/lHCnEsRpZw

#productmarketing #productlaunch #marketing #b2c

[Product Marketing Hive @pmmhive]

🚀 August 2024 PMM Hive Digest:Unlocking Customer Value

In this issue of our monthly newsletter, we focus on sharing actionable strategies to unlock customer value. Dive in to learn from industry experts to elevate your #productmarketing efforts.

https://t.co/PUEYLTeoHx

#pmm

[Product Marketing Hive @pmmhive]

💡Effective Homepage Messaging Strategy for Startups

Anthony Pierri joins Louise Liu to discuss homepage messaging for startups. Anthony shares his process of building homepage messaging with his clients.

#productmarketing #messaging #pmm #b2bmarketers

https://t.co/3JGIPMEkbq

[Product Marketing Hive @pmmhive]

We’re living in the age of #AI, and it’s disrupting everything from how we work to how we live. #Marketing can become the linchpin for success for many businesses. Here’s why it matters now more than ever.

#productmarketing #pmm #productmarketer

https://t.co/x5ipdjHbOH

[Product Marketing Hive @pmmhive]

💡A #ProductMarketer’s Journey in An IPO-Bound Company

Rossmary Gil-Tian shares her the challenges and insights from the transformative journey of being a product marketer while the company went from private to IPO.

#productmarketing #pmm #marketing

https://t.co/AuCEkqKqgs

[Emmanuel Nwaka @themmanuelnwaka]

Read the full story on @pmmhive in collaboration with yours truly😌❤️

#PMM #productmarketing

Here:
https://t.co/GS9uVO97hK

[Product Marketing Hive @pmmhive]

✨New episode of This is Product Marketing✨
Episode 46: Terezia Batovska - The Key to Analyst Relations Success

https://t.co/aZCBxUJhaf

#productmarketing #analystrelations #b2bmarketing #podcast

[Product Marketing Hive @pmmhive]

April 2024 PMM Hive Digest: Mastering Your #IdealCustomerProfile

In this issue of our monthly newsletter, we will focus on the ideal customer profile. We will share resources and tips on guiding strategic decisions.

https://t.co/VYuo7ZZPIu

#ICP #productmarketing #pmm

[Product Marketing Hive @pmmhive]

✨New article✨

Identifying your Ideal Customer Profile: Quantitative and Qualitative Approaches to #ICP

✍️Ashley Litzenberger, the senior director of product marketing at Betterworks,

https://t.co/HnokrwHmZP

#pmm #productmarketing #idealcustomerprofile #b2bmarketing