Pointer

We create beautiful commerce experiences that set our clients up for success. Proud to be an official @ShopifyPlus Partner.

[Aaron Orendorff @AaronOrendorff]

Don’t “test” your site before Black Friday. Buy from it.

At least twice.

Here’s a checklist ↓

☐ Get out your credit card
☐ Open 2 incognito browsers
☐ Pretend to be …

Buyer 1: Shop for yourself

☐ Use Safari on desktop
☐ Start with a Meta ad URL
☐ Landing page ➞ purchase

Buyer 2: Shop for a gift

☐ Use Chrome on Mobile
☐ Start by Googling your brand
☐ Homepage ➞ purchase

For both buyers (incognito)

☐ Click every banner & bar
☐ Close then reopen popups
☐ Subscribe to your emails
☐ And to your text marketing
☐ Use a discount code
☐ Purchase your product x2
☐ Open your receipt emails
☐ Check for text receipts

Pay close attention to …

- Banners
- Popups
- Countdowns
- Reward offers
- Chat bubbles
- Support widgets
- Add-to-cart prices
- In-cart upsells
- Shipping dates
- Gift options
- Post-purchase

Disclaimer: I lifted this from retention marketing maven @lovevalgeisler’s advice during our Black Friday panel.

Link to her full video below.

[Pointer @PointerCreative]

🚨New Shop Alert🚨
Drawing on Jalisco's heritage, ALMAVE's non-alcoholic blue agave spirit is a masterpiece of distillation art. Our site melds cultural storytelling with a seamless shopping experience.
Check out >>> https://t.co/UZNhxahKUH

[Pointer @PointerCreative]

We ❤️ partners

[Smartrr @smartrr_app]

From the moment we joined forces with @PointerCreative, we knew we had discovered a true partnership & trusted ally.

Their deep-rooted expertise in the Shopify subscription space, paired with our innovative solutions, has proven to be a winning combination🏆

[Pointer @PointerCreative]

🚨New Shop Alert🚨
There are 230 years of distilling experience behind each handcrafted bottle of Hemingway Rye. This new site combines education and conversion-focused content with limited drops of that fine product.
Check out >>> https://t.co/eQPTTf1JZo

[Pointer @PointerCreative]

You know enough to be dangerous 😈

[Ryan Blaind @blaindy]

My first Official @Framer site! Super proud to launch this @DUDEwipes initiative on such an awesome platform, made at @pointercreative using @shopify @splinetool. Special thanks to @learnframer for the countdown component! 😉 Check it out!

https://t.co/Pr0CVhO4GE

[Pointer @PointerCreative]

GET ON THIS!!

[MrBeast @MrBeast]

I’ve been building my businesses on @Shopify for years, and now we’re paying it forward!

Link your business in the replies and tell us in 6 words or less why your product is UNIQUE and I might buy a bunch :)

[Pointer @PointerCreative]

Week 1 of 2023 is done! We thought we'd start the year by taking a look back at last year's accomplishments, reminding us that we did some pretty big things over here at Pointer.

[Pointer @PointerCreative]

The ecommerce robots will come for us next. But srsly fricken cool ryan

[Ryan Langlois @ryanlanglois]

Well, someone had to do it! Meet Otto – an A.I. copywriter for @Shopify, powered by @OpenAI 's ChatGPT. Otto uses inputs such as product title, category, and type to write high-quality content for your product in just seconds. 👉 https://t.co/Mjo2GRhN6y

https://t.co/uqxa0GmeRV

[Pointer @PointerCreative]

@rhiankatie @fromgovalo Thanks @rhiankatie! We love @fromgovalo 🫶

[Pointer @PointerCreative]

Our team will be joining this week's Shopify partner meet-up - looking forward to connecting with @VL_OMNI, @rewind and other industry friends IRL! For any other local partners or those visiting, come by and say hi!

More info: https://t.co/FFjTkPE5P4

[Pointer @PointerCreative]

@philani_md @_Mashudu_M @get_videobot

[Pointer @PointerCreative]

🚨 NEW SHOP ALERT🚨 We’ve just launched @bushbalm on @Shopify in Canada and the US. This skincare brand creates products to treat and prevent ingrown hairs, razor bumps, dark spots, and other commonly ignored skin irritations the natural way.

[Pointer @PointerCreative]

🚨 NEW SHOP ALERT🚨 
Sometimes we forget to celebrate our projects. Recently we partnered with the talented @mariashriver & @PSchwarzenegger to create a fun site for their new protein bar brand Mosh, designed for brain health.
Check out >>> https://t.co/5iXz1mGdR9

[Pointer @PointerCreative]

🚨NEW SHOP ALERT🚨
Recently we launched Fable & Mane on @ShopifyPlus. This modern hair wellness brand, specializing in Indian beauty secrets asked us to reimagine their customer experience online. Let us know what you think!
Check out >>> https://t.co/JMFZDDwzy8

[Pointer @PointerCreative]

Matt speaks the truth. We ❤️ entrepreneurs and have an incredible team. Let us help!

[Matthew Bertulli @mbertulli]

Every company has 10x creative/problem solving contributors.

Entrepreneurs, your job is to create as much space for them as possible.

[Pointer @PointerCreative]

@davidgaylord More amazing launches to come! 🚀Congratulations on everything today David and the @bushbalm crew! 💪

[Pointer @PointerCreative]

We certainly weren’t using amazon as an example of how to make life easier for new parents! @AmritaSaigal and the Kudos team expected something intuitive, customized... and easy to do with one hand while holding a baby! 👋 👶

[Shane Rostad @shanerostad]

UX is the battle ground for DTC stores vs marketplaces

Just compare buying diapers on Amazon vs Kudos.

[Pointer @PointerCreative]

@patrickbjohnson @ShopifyPlus Many people who aren't familiar with Shopify automatically assume a headless integration is the better option but we believe Shopify Plus as a CMS is still the best option for the vast majority of brands and their needs.

[Pointer @PointerCreative]

Sure headless ecommerce is great ...but have you ever worked with an agency who really knows how to leverage @ShopifyPlus?

[Pointer @PointerCreative]

If you are in Canada and looking to join a growing, award winning Shopify agency, click the link below! We’re hiring for a bunch of key roles in Design, PM, Strategy and Development.

👉 https://t.co/XKA2hdabAk