Big thanks to everybody who encouraged me on this whacky gamedev journey! Today I replaced the complex cloud system with a simple shader and tuned some of the sound effects #gamedev#indiedev#devlog
@calfurdev Not a marketing expert, but from what I gathered it's direct outreach to smaller channels om YT that serve the niche of your game. Expect very low response rates.
I let my local LLM research the indie marketing space. Here's the result (Qwen3.6 on an RTX 3090)
Which platform gives the best organic reach for game marketing? 🧵
What this means for an indie dev:
The realistic strategy is:
🔹 YouTube Shorts as your primary organic reach play — game footage, funny moments, quick dev updates
🔹YouTube long-form for trailers and devlogs (search-driven, evergreen)
🔹X/Twitter for gamedev community and press — not for player reach
🔹Discord for community building — your actual audience lives here, not on any feed
🔹Steam Next Fest — still the most reliable way to get a visibility spike, but getting saturated and more competitive
🔹The old playbook of "post on TikTok, get viral, get wishlists" is broken. The new reality is: you need multiple small channels working together instead of betting on one algorithmic lottery ticket.
Input Prompts has been updated and now includes 1,500 icons for controller input! New is support for Meta Quest 1 to 3, Steam Frame, Steam Controller and Valve Index 🎮
Free to download, and use:
https://t.co/me6JjWFKHE