When YouTube asks you to create the homage to K-pop fandom on the platform...
You say yes ๐ซฐ
So proud to partner with the team at YouTube to bring this K-pop moment to life...from a team full of K-pop diehards to millions of fans around the world.
Distributed across the platform globally as part of the K-pop Yoodle takeover and our ongoing partnership with the incredible team at YouTube.
How K-pop fans took over YouTube (and the world) ft. @HelenPeng and @formoftherapy
https://t.co/RXAiCD7aVw
Weโre teaming up with American tennis star @BenShelton to launch his YouTube channel with the flagship original series, THE LONG GAME.
At just 23, Ben is part of a generation proving that athletes are creators and can take their story directly to fans.
THE LONG GAME follows his upcoming season, with episodes dropping the same week as matches unfold โ blending the premium storytelling of Netflix with the immediacy and authenticity of YouTube.
The series will premiere exclusively on Benโs YouTube channel and across his socials.
Watch and subscribe: https://t.co/3PgiyOlOW8
Thank you to our partners and friends at Wheelhouse for bringing this partnership to life ๐
The most rugged round of golf ever played โย all from the bed of a GMC truck.
Introducing the Great American Golf Adventure โa collaboration between General Motors, Good Good Golf, and the team at Portal A.
We transformed the all-electric GMC Sierra EV AT4 into YouTube supergroup Good Good's tee box and the backcountry of Wyoming into an off-road golf course โย with the full round played from the bed of the Sierra.
One of our boldest creative and production swings to date: https://t.co/r1cTXudCpK
Weโre thrilled to share that Lenovo's #CreatorOdyssey is an Official Selection for BrandStorytelling at Sundance.
BrandStorytelling celebrates the best brand entertainment of the year. Of 100 brand series and films under consideration, 6 were selected.
Part of the global Creator Odyssey series featuring creators from around the world using Lenovo devices to bring their art to life.
Watch the Gawx film: https://t.co/NkNGbAze0j
This is CURRY ON CURRY, presented by Google Cloud.
Nobody knows Stephen Curryโs game better than his legendary Coach Bob McKillop. Except Gemini from Google Cloud.
Gemini analyzed 16 seasons of Stephenโs career stats and we put Curry to the test on his knowledge of his own game.
Our latest with the ๐ Stephen Curry alongside the phenomenal team at Google Cloud, watch on Steph's IG and across socials.
Defender of great ideas ๐ช ๐ช
Lex takes you on a journey from Michael Gondry to MSCHF to the Roblox Museum to his love for botany.
Read the interview https://t.co/m19AO54PRw
Had the pleasure of casting the Brick Click series for @LEGO_Group go check it out โค๏ธ more episodes to come! Truly a dream come true.
https://t.co/eEGlU83dmD
We're teaming up with Imagine Entertainment & Television.
The winner of Imagine's Minutes to Movies Short Film Festival will receive a ๐๐จ๐จ๐ง๐ฌ๐ก๐จ๐ญ๐ฌ ๐๐ซ๐๐ง๐ญ from Portal A to bring a new story to life.
An opportunity for an emerging creator to have a project fully funded and produced by Imagine and Portal A.
Learn more โ https://t.co/S9I8LeJZFA
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Moonshots is on fire ๐ฅ
Big new piece in @Forbes on the rise of social TV and how Moonshots - Portal A's creative lab - is right in the thick of it.
Read the story: https://t.co/GgwhfWW8sB
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Say hello to https://t.co/vuWZHLtJPV, a new home for our Moonshots program.
Moonshots is Portal A's creative R&D lab, our place to invest in emerging creators and independent creative projects we believe in.
We've produced 20+ Moonshots so far, including award-winning short films, social series reaching millions, talk shows, comedy series, documentaries, and creative experiments across fashion, sports, food, travel, mixology, and more.
Moonshots is our bet that the next wave of premium storytelling will come from a new generation of creators and creatives. And we're just getting started.
๐ ๐ https://t.co/vuWZHLtJPV
What a night ๐๐๐
Thank you to the 150+ friends who packed the theater and to the Portal A crew (below!) who celebrated this lineup of short films created by members of our team.
#Moonshots#ShortFilm#NightofShorts
Tap in to YEAR FIVE, our new series with NBA superstar Anthony Edwards.
With 40m views so far across series content, YEAR FIVE is a new model for unscripted TV โย 15-minute episodes released entirely through YouTube/social and underwritten by our brand partners.
The showย gives viewers inside access into the life of one of the most charismatic and talented athletes in the basketball world, blending premium storytelling with the immediacy and authenticity of YouTube.
WATCH YEAR FIVE ๐ https://t.co/9S5ePKzeDX
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https://t.co/3IfYOMufYO
"While most agencies scramble to aggregate creator reach and optimize for impressions, Portal A has spent 15 years building a different approach.
In an environment where short sponsored reads and logo placements have become standard fare, Portal A focuses on elevating partnerships through deeper brand storytelling, narrative, and craft."
Amen, Net Influencer ๐